Ice Age 3 Officially in Digital 3D !

20th Century Fox announced that "Ice Age 3" will indeed be made in Digital 3D. After pushing Avatar (James Cameron's 3D epic) back to Christmas 2009, Fox is releasing "Ice Age 3" in 3D on July 1st, 2009 to help fill Avatar's void at the 3D theaters. This is the same date as was originally planned for the 2D release.

Seems kinda back door-ish to me. Have Dreamworks Animation move their 3D sure-to-be-hit "Monsters vs. Aliens" to Easter to avoid "Avatar" and then release their animation tentpole close to Avatar's summer window. Voila. A nice 3D theater reservation system you got there. A side benefit of the assumed production delays over on Avatar.

I would like to hear what Jeff Katzenberg has to say about these recent developments!

Regardless of the controversy surrounding the launch date - I am really looking forward to this 3dpic. Ray Romano, John Leguizamo, Queen Latifah and Dennis Leary are all back to lend their voices! Another romp in the really retro.

Source: Variety

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