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Showing posts with label 3D Stereo Media. Show all posts
Showing posts with label 3D Stereo Media. Show all posts

Sunday, September 09, 2012

3D Geek Alert: Stereo Future of Web Sites


MarketSaw 3D

*Please note that it’s best to view this in the most up to date version of your preferred web browser.

Hey all, Tim here with a theoretical and factual look at the future of web technologies. I’m a self-taught web designer, and just this year made my first leaps into using HTML5 and CSS3, among a few other things. What I’ve learned is that these improved web technologies pave way for a future on the web that is more dynamic on all devices and computers. The new enhancements of HTML5 and CSS3 integrate z-space controls for web designers that can lead to a stereoscopic world wide web.

First, lets looks at what HTML5 and CSS3 does. For those unfamiliar with HTML (Hyper Text Markup Language) or CSS (Cascading Style Sheets), the simple definitions are as follows:

HTML: a language for describing web pages. CSS: defines how to display (the look and formatting) HTML elements written in markup language.

To read further about them check out the Wikipedia pages for HTML and/or CSS. HTML5 and CSS3 are enhancements on these standard web tools. As you can gather the 5 in HTML5 stands for the Fifth Revision of HTML, and the 3 in CSS3 stands for the Third Revision of CSS.

With HTML5 the need for Flash Video is no longer necessary, and video can be embedded seamlessly. This also means that mobile devices and computers both can display the video natively. HTML5 video can be customized with CSS3 to display controls designed specifically for that website, or to drop a reflection of that video below it. Major video sharing websites like Vimeo or YouTube now display their videos in HTML5 and allow users to embed those videos by providing the HTML5 code. YouTube is now able to provide stereoscopic videos with their Stereo HTML5 Video Player. Thus stereo 3D video is no problem on the web now. All that’s needed is a 3D capably display.

Then there’s CSS3. I’ve found several cool examples on how CSS3 has allowed web designers more control of their sites to style them in new visual ways. One really cool example is this site BeerCamp, where instead of scrolling visitors can travel forward and backward in z-space. That’s one example, and on this page we have another up above: the spinning MarketSaw and HTML5 logos (if they aren't working properly update your web browser). Being able to place web objects in z-space is integral to taking it forward towards being displayed stereoscopically.

Ray Zone’s official website can be viewed in stereo using anaglyph glasses because he made the background and the images anaglyph images. That’s a means for displaying a website in stereo before CSS3. Now however, all it will take is coding markup for the site to display the other eye images if it reads the display as being capable of displaying stereo 3D. It might be the next iteration of HTML & CSS, but it will be HTML and CSS that manages it. However, it's still a short distance off.

It will take some complex mathematical algorithms for the web page to look at a visitor's display and determine whether it's 3D capable. That complex algorithm is something web developers will need to hide as part of the browser, and leave it out of web designers hands. All web designer's are going to need is to provide images and web-based media in two files (left and right eye) so that the browser can display the second eye if it's a 3D-capable screen. The browser will need to be able to display only one eye in the event of a 2D display. Once this is possible, then we'll be seeing stereoscopic 3D websites pop up all over the world.

There's a future for the web in stereoscopic 3D! It may not be available tomorrow, but it will be coming soon. The web is about to get a whole lot bigger.

Friday, August 12, 2011

Call For Projects For The 1st European Co-production Stereoscopic-3D Film Market

3D Stereo MEDIA features a new 3D film market, called the 3D Film Mart (3DFM). It is the first European co-production market for stereoscopic-3D (S-3D) movies.

The 3D Film Mart was developed by 3D Stereo MEDIA in association with TWIST and peacefulfish. It is partially funded by the MEDIA Program of the European Commission (EC), and is thus an official project of the EC. This gives it a wide visibility and a significant notoriety in Europe and beyond.

This co-production market works as follows. Producers of 3D contents (for cinema, TV, ...) who have projects for S-3D contents (feature, documentary, animation, alternative content, ...) at an early stage of development, and are looking for financing (of at most 90 %), are invited to submit their projects to the market. Since the primary goal of the market is to boost the production of quality 3D content and to be educational, the market strongly encourages producers that lack experience in S-3D but are successful in 2D movie making - or in some other form of art - to submit their first S-3D project, thereby using the market as a way to get up to speed in the demanding world of 3D!

A jury will select the 20 best projects submitted. The producer of each selected project will be invited to present his/her project to a panel of ten investors (sales agents, distributors, financiers...). The panel will select the best of these projects and its producer will be eligible to receive an award in the amount of 3,000.00 €.

Producers and investors will interact during pitching sessions and one-to-one meetings during the overall 3D Stereo MEDIA event, in Liège, Belgium, on 7-8 December 2011.

All the information necessary for submitting a project can be found at www.3dstereomedia.eu/filmmart.

Just do it ... but in 3D: Submit your project to our brand-new 3D Film Mart!

The deadline for submission is 1 September 2011.

For more information, please contact Alexandra Gérard at market@3dstereomedia.eu

Very interesting event! I am looking forward to seeing the results of the market and I'll pass them on to you when I get them. Anyone interested in participating should remember that September 1 is their deadline for submission.

The market is just the tip of the iceberg: They also have a Professional Forum, Scientific Conference, 3D Academy as well the aforementioned Film Festival & Mart.

Be sure to check out their site: www.3dstereomedia.eu


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