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Wednesday, February 22, 2012

Watch: Scrat's ICE AGE 4 Featurette Parodies THE ARTIST!

Those of you (and there are many!) who love the ICE AGE franchise will love this featurette too. The movie's creative artists have adapted some past clips to black & white and have added some silent movie touches to mimic Oscar nominee THE ARTIST.

Interesting approach. Nothing really new as far as clips are concerned as far as I can see, but I like that the movie marketeers are so in tune with current industry events. You don't see the other animations out this year doing such clever pieces (not yet anyway).

ICE AGE: CONTINENTAL DRIFT opens July 13.

Enjoy the clip!

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