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Tuesday, March 06, 2012

What's Bigger Than Tim Burton Rebooting His Own Movie FRANKENWEENIE? Releasing It In IMAX 3D!

Yes, Tim Burton's passion project FRANKENWEENIE is getting the IMAX treatment! Disney will be digitally re-mastering the painstakingly made stop motion movie into the large screen format. It will be the first IMAX movie ever released in black and white.

Here's the official press release:
LOS ANGELES, March 6, 2012 /PRNewswire/ – IMAX Corporation and The Walt Disney Studios today announced that Tim Burton’s stop-motion, animated film, Frankenweenie will be digitally re-mastered into the immersive IMAX® 3D format and released in IMAX® digital theatres worldwide day-and-date on Oct. 5, 2012. The film marks the first black and white Hollywood feature and first stop-motion animated movie to be presented in IMAX.

From Disney and directed by Tim Burton, Frankenweenie: An IMAX 3D Experience features the voices of Catherine O’Hara, Martin Short and Winona Ryder. The film is a remake of the live-action short directed by Tim Burton in 1984.

“IMAX has a long-standing relationship with Tim Burton, whose unique artistic vision and brilliant storytelling has captured the imagination of audiences around the world,” said Greg Foster, Chairman and President of IMAX Filmed Entertainment. “We’re excited to add Frankenweenie as the second Tim Burton feature in our 2012 film slate, providing IMAX audiences a distinctive new way to experience animation.”

The IMAX release of Frankenweenie will be digitally re-mastered into the image and sound quality of The IMAX 3D Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX’s customized theatre geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie.

About Frankenweenie

From creative genius Tim Burton (“Alice in Wonderland, The Nightmare Before Christmas”) comes Frankenweenie, a heartwarming tale about a boy and his dog. After unexpectedly losing his beloved dog Sparky, young Victor harnesses the power of science to bring his best friend back to life—with just a few minor adjustments. He tries to hide his home-sewn creation, but when Sparky gets out, Victor’s fellow students, teachers and the entire town all learn that getting a new “leash on life” can be monstrous.

A stop-motion animated film, Frankenweenie, will be filmed in black and white and rendered in 3D, which will elevate the classic style to a whole new experience.

Presented by Disney, Frankenweenie is directed by Tim Burton and produced by Tim Burton and Allison Abbate, with Don Hahn serving as executive producer. John August wrote the screenplay, based on an original idea by Tim Burton. The film will be released in U.S. theaters on October 5, 2012.

Now I'm REALLY looking forward to this!

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Jim Dorey
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jim (at) marketsaw (dot) com

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