RealD Surpasses 20,000 3D-Equipped Screens Milestone!!

Approximately 725 Million Moviegoers Worldwide Have Experienced RealD 3D

LOS ANGELES, Calif. (April 23, 2012) – RealD Inc. (NYSE: RLD), a leading global licensor of 3D technologies, announced today that the company has surpassed 20,000 RealD 3D-equipped screens at motion picture theatres worldwide. The industry’s most widely used 3D cinema technology, as of the quarter ended March 23, 2012, RealD 3D was available on approximately 20,200 screens at approximately 5,100 locations globally including 11,700 screens in approximately 2,600 domestic locations and approximately 8,500 screens in approximately 2,500 international locations. This represents a 35% increase in the company’s installed base in the last 12 months and a 3% increase during the quarter ended March 23, 2012. To date, approximately 725 million moviegoers around the world have experienced a feature film in RealD 3D.

“This milestone is a testament to studios, filmmakers and theatre circuits around the world who have embraced RealD’s premium 3D experience,” said Michael V. Lewis, Chairman and CEO of RealD. “We look forward to continuing to expand our global installed base with a growing focus on international territories, including Russia and China.”

To date, more than 90 major motion pictures have been shown in RealD 3D, which is deployed by approximately 900 motion picture exhibitors in 68 countries around the world. Of the 11 films to ever gross more than $1 billion in global box office, eight films to achieve the milestone have been released in RealD 3D.

Capable of delivering twice the light of competing 3D technologies, RealD 3D can be shown on screens up to 82 feet (25 meters) wide with a single digital cinema projector. “Our technology advantage over other 3D providers enables exhibitors to deliver a brighter and more lifelike image at their premium large format theatres,” said Joseph Peixoto, President, Worldwide Cinemas for RealD. RealD 3D can be found in approximately 200 premium large format auditoriums, including big screen theatres from major exhibitors such as AMC (ETX), Carmike Cinemas (BigD), Cinemark (XD), Cineplex (Ultra AVX), Marcus Theatres (UltraScreen), Regal (RPX) and more.

About RealD Inc.
RealD is a leading global licensor of 3D technologies. RealD's extensive intellectual property portfolio is used in applications that enable a premium 3D viewing experience in the theatre, the home and elsewhere. RealD licenses its RealD Cinema Systems to motion picture exhibitors that show 3D motion pictures and alternative 3D content. RealD also provides its RealD Display, active and passive eyewear, and RealD Format technologies to consumer electronics manufacturers and content producers and distributors to enable the delivery and viewing of 3D content. RealD's cutting-edge 3D technologies have been used for applications such as piloting the Mars Rover.

RealD was founded in 2003 and has offices in Beverly Hills, California; Boulder, Colorado; London, United Kingdom; Shanghai, China; Hong Kong; and Tokyo, Japan. For more information, please visit www.RealD.com, www.facebook.com/RealD3D or www.twitter.com/RealD3D.

CONGRATULATIONS REALD! Continued success around the world!!

RealD is a sponsor of MarketSaw

Our 1,000th Post! What The Future Holds For MarketSaw...

Hey guys, Jim here. Michael and I want to thank you for your readership over the past few years and wow, has MarketSaw ever grown. I can remember like it was yesterday thinking that, hey - now is the time that someone should be talking about 3D movies - yet no one was. Opportunity knocks, and not just any opportunity - one that I am passionate about.

So what about the future of MarketSaw? Would you like to know what is planned for the site? I wish I could be completely forthright with you and describe everything in detail but it is not in the best interest to do that. Another site could see that and use it. But there are a few things I can talk about:

3D Movies: We will always be home to 3D movies. You may continue to consider MarketSaw the number one site on the Internet for all things to do with sterescopic 3D films.

3D Gaming: We are ON THIS. Over the past few years we have reported on various new technologies emerging on the stereoscopic 3D gaming front and you can look for that to expand dramatically. Can't say how at this point, but it is happening as we speak.

Other 3D Technologies: Definitely. We will be expanding into all areas of stereo 3D applications to do with entertainment. Consider us your one stop stereo shop.

Site Expansion and Renovation: It is happening. I can't give an exact date yet but it is in the works and the results should meet with and exceed your expectations. It is an exciting time!!

The bottom line is this: We are extremely grateful for you all for your loyal viewing of MarketSaw over these past 1,000 posts and we are looking forward to the next 1,000 and 10,000. We get daily readers from many corners of the world from 3D fans to Hollywood power players. When I say power players, I mean the top. I know this because they tell us personally. It is a privilege to get to know them and learn from each other but it is also the same privilege we enjoy from our relationships with 3D fans. In other words, we value YOU. You are the motivation to keep writing everyday about what truly excites us; you are the insider sources that give us those nuggets of information; you are commenters on our post forums that passionately debate your opinions; you are stereoscopic 3D students, learning all you can about the future of Hollywood; and you are industry workers - creating those movie masterpieces with hands-on expertise. You are the world's 3D family.

And you are always welcome back home. MarketSaw will be there with you. Isn't that the way it should be? :-) THANK YOU.

Original Photo courtesy of the Baltimore Orioles and Cal Ripken Jr.