Tuesday, October 05, 2010

IRON DOORS 3D Wins Best 3D Feature Award!

Nice job! We reported last month that IRON DOORS 3D was being presented at the 3DFF and they pulled it off and won first place at the festival in Los Angeles!

First photo has Axel Wedekind, Alexandre Aja and Stephen Manuel, left to right. The second shot has Manuel, Wedekind and Thomas Jane.

Here is the official press release (seen exclusively here first!):
San Diego-based 3D Production studio PassmoreLab and FullFeedback Productions of Germany took home first place at the 3D Film Festival in Hollywood last night for their new independent film “Iron Doors 3D”. The partners took home the top prize in the 3D Narrative Feature Film (Conversion) category.

The film world-premiered at the Los Angeles Film School during 3DFF in Hollywood, with a full red carpet press event and screening.

The feature was directed by Stephen Manuel and stars Axel Wedekind. PassmoreLab handled all aspects of 3D production out of San Diego.

“We are honored to accept this award from 3DFF, and we also want to thank Stephen for trusting and allowing us the creative freedom to use stereoscopy as a gentle storytelling tool. The best part is that this award confirms the validity of this approach to the film,” said Greg Passmore, president of PassmoreLab. “We chose to use depth as a tool and not a gimmick. Iron Doors is a film that uses 3D, rather than it being a ‘3D film’. In the early days of computer graphics, there were a whole slew of CGI films. Eventually, those using CGI stopped being referred to as "CGI films" -- for example, District 9 -- an effects film where the effects are not the point. That’s what we did with Iron Doors - not poke the viewer in the eye or throw things at the camera – but use 3D to help provide a sense of presence for the viewer.”

The film is a tale of one man’s intense struggle to free himself from inside a locked vault. He has no idea how he got in the vault – or how to get out – but he somehow must escape before he dies of dehydration.

“As a filmmaker, you always hope the audience can grasp the vision you have in your head,“ said Director Stephen Manuel. “The way we used 3D in this film really helped to draw the audience in on the intense claustrophobia of the story. You feel like you are actually inside the vault.”

“Iron Doors 3D” is the first collaboration between PassmoreLab and Fullfeedback Productions. The film’s European premiere takes place on October 7 at the Raindance Film Festival ( in London, England.

About PassmoreLab
Passmorelab, the San Diego-based multi-media 3D production studio, has the world’s largest library of 3D content available for licensing. The studio custom-designs and builds its own RED camera 3D rigs for both conventional and rugged film productions. Passmorelab’s proprietary technology for state-of-the-art 3D post production is known in the industry for quick turnaround times and competitive costs. Additional offices in Russia and the Philippines., or contact Steve Glum 858.200.5813.

About Fullfeedback Productions
Fullfeedback Productions is a new production company that was founded by Director Stephen Manuel and Producer Axel Wedekind in order to develop, finance and produce motion pictures for the international market. Iron Doors is their first production.

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