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Showing posts with label The Amazing Spider-man. Show all posts
Showing posts with label The Amazing Spider-man. Show all posts

Monday, August 25, 2014

Summer Stereographer Interview Series: THE GREAT GATSBY's Jeff Amaral


Our Summer Stereographer Series this year has a great list of the world's best stereographers and technicians and our goal is to enlighten you about the modern stereographer, his/her role in major tentpole productions, new technology and expert advice for the up and coming new generation of 3D creators. Be sure to check out all our interviews right here. 

Next on tap for our series is Jeff Amaral who has had his hands in many 3D silos including being a leading Stereographer and 3D Producing Engineer with the 3ality Technica team that made global broadcast history with the first live 3DTV transmissions in 2008-09. He was also Key 3D Engineer and Stereographer: Satellite Unit on THE GREAT GATSBY and Stereographer: Splinter Unit on X-MEN: DAYS OF FUTURE PAST.

As an avid 3D Filmmaker, Jeff brings both a creative and technical passion to 3D cinema. In addition to over 20 years of feature film production experience, Jeff has been actively working in S3D Cinema since 1999 and he helped create the 2005 IMAX / Playtone documentary MAGNIFICENT DESOLATION for Executive Producer Tom Hanks.

After traveling the world to help launch the first live S3D Broadcasts in 5 additional countries, Jeff has created compelling S3D imagery for numerous live music, sports, television, and IMAX clients. Most recently, Jeff has helped pioneer the use of digital twin-camera systems for native stereo 3D imaging on the feature films THE AMAZING SPIDER-MAN, THE GREAT GATSBY, and XMEN: DAYS OF FUTURE PAST.

I appreciate your help with this series Jeff - thanks for helping out! What's your favorite 3D movie and why?
Jeff Amaral: My pleasure Jim! I was thrilled in 2004 when I saw POLAR EXPRESS in 3D as the first IMAX feature length film. Directed by Bob Zemekis, the film is a thoughtful, adult meditation on faith in modern times, balanced with a thrilling, immersive 3D adventure for kids. That picture, a performance capture, native stereo CGI film for kids, really tried to take full advantage of the emerging language of 3D Cinema.

You are transported into the world of a young boy, and embark on a quest to find out if Santa exists. A giant train arrives into your snow-filled cinema. You sink beneath the words on a page as if to get a different perspective and question what’s been written there. During the journey, you get to feel what it’s like to run with the wolves, to soar with an eagle, and hurtle toward certain doom on the top of a speeding locomotive. Fantastic.

From what I’ve seen lately, the real progress in the evolution of the language of 3D Cinema is being driven forward by the independent 3D film community. For example, Wim Wenders 3D documentary PINA is an awesome contribution to the global dialogue of this medium.

I truly hope that more great directors will consider exploring live action 3D for dramas and non-VFX explosion movies. I’m looking forward to seeing Wenders’ upcoming 3D drama EVERYTHING WILL BE FINE.

Explain your thoughts on the native 3D vs. the 3D post-conversion debate as it stands with today's technology?
JA: There isn't a debate.  Native is far superior. So superior, in fact, that anyone discussing the “debate” isn’t interested in picture quality at all, nor in serving the eyes or hearts of their audience.
Post Conversions are great to help fill in the gaps in the current state of native stereo cinematography, but it’s not an option for an entire live action film, GRAVITY notwithstanding.

Here’s how I see it: While it may be true that a 2d picture is worth a thousand words, a 3D picture is worth a library. It’s simply more information contained in the frame, a massive amount more. Over 100 years later, I can still step into a native stereo 3D photo from China shot in 1900 like I am time-travelling; it still moves me into a deep emotional connection with the subject across a century of time. That feeling doesn’t exist with any of the current 3D post-conversion processes.

3D post Conversions are a series of paper-dolls cut out and strung together with dark fuzzy gaps in between. It’s an easy studio marketing solution to justify an up-charge, but as might be expected, the audience has already tired of such over-processed product, and it’s slowing the evolution of the language of the 3D Cinema Medium to a crawl.

TOP two questions for Directors and DP’s when the studio offers 3D post-conversion as a total solution:
A.   How can we let some poor VFX kid chained to a box destroy our academy award winning actress’ face for a large percentage of our global audience?

B.   If we can use the greater information contained in the 3D frame to reach an audience with a deeper emotional impact, a deeper understanding than we previously were able to...would filmmakers of integrity would want anything less for their audience?

What do you make of the negative comments that Seamus McGarvey has made regarding 3D?
JA: This is the bleeding edge of the language of storytelling, and it’s not for the faint of heart.
I have such great respect for cinematographers such as Allen Daviau, Simon Duggan, Newton Thomas Sigel, and Benoit Debie who in spite of the technical challenges of native 3D shooting, were willing to dig into the medium and explore what is possible out here on the frontier.

Of course I’ve also dealt with a number of older cinematographers that were downright scared about the change to digital, let alone native stereo 3D. All I can offer to them is don’t be scared, be BRAVE. You can help write the language of this rapidly evolving medium.

How do you position China now on the world cinema stage now that they have ~20,000 3D screens in place and growing?
JA: Reportedly there’s a billion people that have been trapped under Marxist national identity stories for a very long time. The people there are probably desperate to get as much information as quickly as possible to help them grow out of their trap. What will they do when they realize who they truly are and what will they want from the west? I have no idea, but I believe strongly that the only answer for any tyranny is education. Screening 3D large format educational films alongside movies of multi-cultural superheroes battling against tyranny and oppression may well be the best way to foster change there. For my part, the day that AI WEIWEI wants to make a 3D movie, I’m going to help make it happen.

What brought you to 3D in the first place? (chance, study, interest, etc)
JA: I was raised in New England, and when I was 7 years old my mother gave me my first Viewmaster, brought home from a trip out to California. I started out with the 3 reel sets from the Universal Studios Backlot Tour, Knotts Berry Farm, and a collection of awesome Peanuts Cartoon dioramas. For example, the Snoopy and the Red Baron series were real model planes and puppets, shot on miniature sets and lit with strong, super-saturate colors. I’m fairly certain that they led me directly into a lifelong pursuit of theatre and cinema lighting, which grew into 3D Photography. The next thing I knew, I was living in California and making 3D movies. So I guess it’s true, I can actually blame my mother.

Well thanks to your mother, the world is enjoying better 3D! What is your preferred set up on set? (camera, rig, lens, etc)
JA: My preferred set up always starts with smart people, committed to the work. I try to hire the right team, and not get attached to which hammer they choose to use. That said, I’ve had a number of no hassle shoots with teams that were fluent with 3ality Technica gear.

Are there any new stereoscopic technologies coming out in the field that has your interest?
JA: Yes, but I’m really looking forward to the day that my handheld will have the power to document the entire data set of a “what if” scene that we have staged, and stream the story as we go to multiple venues around the globe.

When working with optics, do you find there is disparity between how long it takes to make a 2D lens change verses a modern 3D set up?
JA: There is no longer an on-set difference worth mentioning, because a good camera team is a good camera team, whether working in 2D or 3D. Forgive me for speaking plainly, but that kind of question only applies to FLAT FILMMAKERS, trying to wrap their brains around changing the way they have always done things.

How long should it take to do a lens change? A better question might be ‘How many shots do you really need to tell the story correctly in 3D?’ There is such a greater emotional impact in a 3D shot that you may find that you get away with far fewer shots. Might our creative time be better spent handcrafting each frame and sculpting the performances? I realize that I might be old-fashioned, but why would I waste our precious time together with the hustle and bustle of counting how many set-ups a day we get, or getting shots that we don’t need?

If you have worked with 3D conversions as a stereography adviser on set, how are the general interactions with the cinematographer and director as opposed to a native 3D production?
JA: I love it! It’s like 1st contact with an alien species, or perhaps preaching to the heathen in the wilderness. A delicate dance to be sure, but most of us are great movie lovers and so far it’s been easy to find common ground.

What would be your favorite shot for 3D and why?
JA: I can’t wait to see Tilda Swinton in 3D, the way she creates a character’s body language is like cold water magically brought forth into the dying desert of the flatlanders.

Obviously 3D has matured since the late 2000's both in technology and expertise. What credentials / experience would you mention that helps separate you from the field and brings you to the top of the industry?
JA: Anyone can learn to use the gear, but it takes time to learn how to see. I bring something to the medium that very few people have, a genuine love and respect for 3D Cinema and the history that brought us here. I grew up in the theatre and then transitioned into flat cinema; For me, 3D Cinema is the ultimate marriage of those two very different worlds, and I’m an enthusiastic proponent of the best of both. If you are a lover of storytelling, and you care about how your stories affect the planet, then I want to help you reach your audience with the greatest possible emotional impact.

What education would you recommend to up and coming stereographers / cinematographers in today's world?
JA: Ask yourself the question, What makes a 3D image different from a 2D image? You might start looking for the answer in the US Library of Congress Stereoview archives, by screening all the films in 3D from the 1950’s onward, and by patronizing a proper Theatre. I encourage students to consider the language of 3D from the perspective of both theatrical and cinematic history. There are many things that have never been seen on-screen nor said from the stage, this is an opportunity to write yourself into the history books.

Great point! Do you have a post-production software preference for working with the stereo images to do any fine tuning you need to do?
JA: The tool is only as good as the operator. That said, I’ve been very impressed by both Mistika and DaVinci operators.

How important is resolution? Would more pixels be more important for stereo 3D? Higher dynamic range? HFR?
JA: Yes, More is better, always. More information is what we are after in the pursuit of truth in the frame. In the future, it’s silly to have something like film grain blocking me from seeing what’s really happening in the story; it’s fun and nostalgic for sure, and sometimes it can be used to great artistic success for a story, but these are exceptions not the rule. For my part, I’ll never again watch the big game on my grandfather’s tube TV.

Are there any specialty filters that you find enhance the stereo images? How about specialty filters that you have found should never be used?

JA: I appreciate that DP’s often come attached to their old bag of tricks, and it’s true that specialty Filters and FLAT cinematography can be spectacular, but they’re tools developed over decades for an essentially different medium. In 2014, stereo matched lenses are just becoming readily accessible, but we still have to hunt through the bins at the rental house to find an acceptably matched set of basic ND Filters. That said, if you have a great in-camera idea that enhances a story point in some unique way, let’s test it.

Split focus diopters are a popular tool in 2D. Do you think a director looking for an effect like that can get that in stereo 3D?
JA: Sure, but I suspect that even De Palma would agree that you shouldn’t bring a knife to a gun fight? For my part, there is a danger in framing the discussion of contemporary stereo 3D content in relation to outdated special or visual effects. It is a different medium, a different LANGUAGE, that’s not quite THEATRE nor FLAT CINEMA. There are many tools that have been created to fulfill goals in FLAT CINEMA. Why would you want to restrict the advanced storytelling capabilities of the STEREO 3D medium by saddling it with a boat anchor like split focus diopter shots? That was cutting edge 40 years ago. Don’t get me wrong, if you want to cut one into your movie as an homage to your favorite director, then by all means we’ll find the best way to do it. It’ll be fun.

Open mic: What is the biggest challenge that you'd like to openly discuss about today's 3D?
JA: Cutting up the movie up into a ridiculous FLAT TYRANNY of 2 second shots.  It’s completely the opposite of the 3D aesthetic. The whole point of a 3D picture is that I can look at it longer, there just so much more to see. I can grok the content of a 2D image in the blink of an eye! Perhaps that’s one of the reasons why we cut so fast in 2D these days? But seriously, if Gene Kelly’s got legs, why are we cutting him up into little tiny pieces? I want to see him dance.

I usually encourage Directors & Editors to watch Gene Kelly in the Three Musketeers. Well before martial arts movies, it’s a first rate example of amazing sword-fighting skill, grace and athleticism. That movie is joy of wide frames and long takes, and the opportunity to see the real guy do all this amazing stuff. I’m a true fan of Johnny Depp’s work, but I can’t even watch the pirate movies today because I can’t see the sword-fights at all through the blur of edits. Either the actors do the fighting or the pictures do it. I prefer to see the actors.

Open Mic: What are you happiest about in the 3D field?
JA: That there are still people out there making amazing 3D content without a thought of financial or logistical concerns. They are passionate about the stories they tell, and they have found that 3D can enhance that story’s impact.

If there was one thing you could change about the industry what would it be?
JA: I do wish we could move a little faster from idea to eyeballs. Proper Bio Feedback for the direction of our species is fast becoming an endangered beast, and If we intend to hold up a mirror to nature we had best get busy.

What stories can be told in 3D that can’t be told via 2D?
JA: My late 3D Guru, Ray Zone, in his book 3D REVOLUTION wrote “stereography presents to the storyteller an expanded narrative palette with subtler and more seductive tools to invoke belief”. I’m really interested in expanding the 3D Cinema language palette by exploring flat thinking vs. multi-dimensional thinking, and finding ways to show the difference in Z-Space. If you recall, the world used to be flat. Then some humans started thinking about the question and lo and behold the world is actually round.

For example, in Zemekis’ POLAR EXPRESS, 3D makes it possible to literally sink to the opposite side of words printed on a page, when considering the opposite side of the story. That’s very interesting to me.

If they ever make a movie version of WICKED, the ultimate 2D-to-3D dissolve would take place when the story of the wicked witch intersects with our well known story of Dorothy. It would reference the B&W-to-Color dissolve in the Wizard of Oz, but when we consider the wicked witch as the hero of her own story, our understanding of the original story expands beyond 2D Propaganda and into Dimensionality. That's the stuff of cinema history.

There must be a proper 3D movie that’s coming, the “PLEASANTVILLE” of 2D & 3D if you will. I can’t wait to work with those kids. It’s going to be blast.

Thanks so much for your time on this Jeff! We appreciate it a great deal and thank you for your work that you are doing on movies like THE GREAT GATSBY. I thoroughly enjoyed seeing the classic tale so wonderfully brought to 3D screens.

Stay tuned for our next interview in the Summer Stereographer Series coming soon!

Saturday, December 14, 2013

Spidey Update: New Trailer AND An Expanded Universe!!



Hey guys - some major developments in Sony land regarding their Marvel property, Spider-man. The studio has decided to expand their property exposure and Spider-man universe by developing projects for the villainous Venom as well as The Sinister Six.

We also have a new international trailer for you below featuring some very funny moment from the movie (spoilers obviously!) so if you like to laugh out loud while watching the movie in the theater, then perhaps consider not watching the video. But if you're anything like me, you really don't have any choice in the matter - it's a must watch. One scene involving Emma Stone is hilarious!

So back to the Sony announcement of the spin-offs - here is the official press release:
CULVER CITY, Calif., In a move to forge a new legacy in the story of Peter Parker on screen, Sony Pictures Entertainment, in association with Marvel Entertainment, is developing several new projects in the Spider-Man franchise, with Alex Kurtzman, Roberto Orci, Jeff Pinkner, Ed Solomon, and Drew Goddard to collaborate on overseeing the developing story over several films that will be produced by Avi Arad and Matt Tolmach, it was announced today by Doug Belgrad,president of Columbia Pictures, and Hannah Minghella, president of Production for the studio.

The five writers, along with the two producers and Marc Webb, have formed a franchise brain trust to expand the universe for the brand and to develop a continuous tone and thread throughout the films. Under the deals, the studio announced that Kurtzman & Orci & Pinkner are writing the screenplay for The Amazing Spider-Man 3, which the studio hopes Webb will return to direct; the film will go into production next fall for release on June 10, 2016. In addition, the team will build on the cinematic foundation laid by Webb, Arad, and Tolmach in the first two movies. They will expand the franchise as Kurtzman & Orci & Solomon will write the screenplay for Venom, which Kurtzman will direct; also, Goddard will write, with an eye to direct, The Sinister Six, focusing on the villains in the franchise. Hannah Minghella and Rachel O’Connor will oversee the development and production of these films for the studio.

In tapping these five writers, the studio and the producers are guiding the future of the franchise with the writer/producers who have each played significant and key roles in developing such highly successful franchises, films, and series as Star Trek, Transformers, “Alias,” “Fringe,” Men in Black, Bill & Ted’s Excellent Adventure, World War Z, “Lost,” Cloverfield, The Cabin in the Woods, and Marvel’s upcoming “Daredevil” series.

Commenting on the announcement, Belgrad said, “The Spider-Man film franchise is one of our studio’s greatest assets. We are thrilled with the creative team we have assembled to delve more deeply into the world that Marc, Avi and Matt have begun to explore in The Amazing Spider-Man and The Amazing Spider-Man 2. We believe that Marc, Alex, and Drew have uniquely exciting visions for how to expand the Spider-Man universe in each of these upcoming films.” Arad and Tolmach added, “This collaboration was born out of the great experience we and Marc had working with Alex, Bob, and Jeff on The Amazing Spider-Man 2. With more than fifty years’ wealth of stories in the comic books to draw upon for inspiration, the Spider-Man universe is truly boundless; in addition, the Spider-Man comics have the greatest rogues gallery of any series, and to have the chance to explore that on film is truly thrilling. Until now, we have approached each film as a separate, self-contained entity, but with this move, we have the opportunity to grow the franchise by looking to the future as we develop a continuous arc for the story. That is what Alex, Bob, Jeff, Ed, and Drew will do in this unprecedented collaboration, and we’re excited about the directions they are taking the character and the world.”

THE AMAZING SPIDER-MAN 2 opens on May 2, 2014.

Here's the trailer!



Image source: lunestavideos.deviantart.com

Tuesday, April 16, 2013

First Look: Jamie Foxx As Electro! Leaked Set Pics From THE AMAZING SPIDER-MAN 2

Wow! Jamie Foxx looks like a villain to be reckoned with in these shots and they aren't from the movie - just BTS (behind-the-scenes).

Electro is one of my favorite bad guys from the Spider-man menagerie of mayhem so I'm thrilled that he's looking so good here. I thought The Lizard wasn't quite up to standard in the first Marc Webb reboot, so I'm on the edge of my seat to see what he's doing here in the second.

This second effort from Webb is not being shot in native 3D due to Webb's desire to shoot in anamorphic format. It'll be post converted into stereoscopic 3D. I'm not on board with that decision as I thought his use of the Red Epics and 3ality Technica's rigs in the first go was stellar.

Here's the movie's storyline:
In THE AMAZING SPIDER-MAN 2, for Peter Parker (Andrew Garfield), life is busy – between taking out the bad guys as Spider-Man and spending time with the person he loves, Gwen (Emma Stone), high school graduation can’t come quickly enough. Peter hasn’t forgotten about the promise he made to Gwen’s father to protect her by staying away – but that’s a promise he just can’t keep. Things will change for Peter when a new villain, Electro (Jamie Foxx), emerges, an old friend, Harry Osborn (Dane DeHaan), returns, and Peter uncovers new clues about his past.

THE AMAZING SPIDER-MAN 2 opens on May 2.

Images: Daily Mail | Flicks and Bits via Collider


Sunday, November 11, 2012

LEARN -- How G.I. JOE: RETALIATION Uses 3D // LISTEN -- Marc Webb Discusses 3D, James Cameron And More!

Today we've got a double shot of 3D goodness from producer Lorenzo di Bonaventura (G.I. JOE: RETALIATION) and director Marc Webb (THE AMAZING SPIDER-MAN).

First, Di Bonaventura opens up about advancements in 3D conversion and how it affected the new release date for G.I. JOE: RETALIATION:

"We learned a lot about 3D—I personally learned a lot about 3D in Transformers. The conversion part of the 3D process is night and day, you know, every three, four months it’s better than it was before. It’s amazing how fast that thing has changes. And originally we didn’t really have the time or the resources to try to figure out how to shoot it in 3D in the time frame that we were originally talking about, you know, starting in August and releasing in June. So this delay has allowed us to go at it now.

Jon [Chu] has some sequences that are really, there’s a phenomenal—for G.I. Joe fans it’s going to be one of the really great scenes for them, because there’s a fight between Snake Eyes and Storm Shadow in a hallway that is so perfect for 3D I can’t tell you. It’s going to be like one of the coolest fights ever in 3D, because there’s so much about it that’s dynamic. That’s going to be really fun. And you know people have seen bits and pieces of the Himalayan sort of rock climbing thing, it’s almost 3D without having turned into 3D, so I can’t wait to see that. That one’s going to be like what the hell?"

//

Finally we have director Marc Webb (and VFX Supervisor Jerome Chang) talking all about the 3D in THE AMAZING SPIDER-MAN and how he used his 3ality Technica 3D rigs on set, outfitted with Red Epic cameras.

The result? A truly AMAZING experience in 3D. Well done Marc and 3ality. THE AMAZING SPIDER-MAN 3D is now available for purchase from Amazon and would make a perfect gift for the Marvel fans in your life!

Hit the jump to hear Marc!

Tuesday, July 03, 2012

Movie Review: THE AMAZING SPIDER-MAN, 8 Stars And Amazing 3D!

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First of all this review will not have any spoilers, so relax you can read the whole thing and not be precisely tipped off about anything. I do talk loosely about one scene that bothered me but no details are given. However the comments are free reign and anything goes as far as spoilers!

I saw director Marc Webb's THE AMAZING SPIDER-MAN last night in IMAX 3D (yes, I scored a poster) and let me tell you it is well worth the price of admission.

Allow me to admit that I am very biased toward Spider-man. He was MY superhero growing up so if this movie is halfway decent, I'm going to love it. I was smiling broadly many, many times through this movie which is something I normally don't do.

There is only one scene in the movie that was far from being perfect. Towards the end there is a need for our webslinger to get across town and he needs assistance. The assistance that's rendered totally does not belong in the movie and I was actually thinking about one the best moments from Sam Raimi's Spidey universe and hoping that Webb wouldn't feel the need to replicate it somehow. 

You know what though? That scene smells like studio interference, not the director. This is complete conjecture on my part, but I can't see Webb buying into it. I think Sony over-analyzed what was good with the original franchise and tried to do it again (pun intended). We'll discuss in the comments. The intentions were good.

My movie rating was quite severely cut simply because of this scene! It weakened my suspension of disbelief. It messed up the story for me. It blew my total enjoyment frankly. Everything that had nicely been built previous to this was dampened. But not devastated.

Enough on the subject for now.

What else? Aunt May's hair should have been grey or greying and not perfectly dyed, but Sally Field otherwise was perfect. Martin Sheen was a bit too close to Peter, but I liked the message he gave him.

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What did I like? More like what did I love! The 3D was jaw dropping at times, especially in the end sequence. You can tell the native 3D truly captured detailed scenes like the panning aerial shots of New York and it's bridges. I love the feeling that the 3D was caught effortlessly - a natural, green feeling if you will. You can thank 3ality Technica and Red for that. John Schwartzman again lived up to his name as one of the world's premier cinematographers. There were only two moments where anything broke the screen and came at you and those were suitably ejected using visual effects. 

The fight scenes were breathtaking, really. Such inventive choreography! When Parker turns into Spider-man you can feel his worry and excitement at the same time. Wonderful directing achievement.

James Horner slammed another movie score home run. Loved his work on this.

The visual effects? Wow. Remember SUPERMAN's tagline "You will believe a man can fly"? Ok, maybe you don't, but it applies here... "You will believe a man can swing. And shoots web from his wrists. And duck bullets. You get the idea..." Beautiful job guys! And a happy marriage between practical and visual effects too. Check out this great article (fx guide) on the various effects for THE AMAZING SPIDER-MAN.

Make up your own mind about Andrew Garfield. Don't read other reviews. Don't listen to anybody else. For me though, HE WAS PERFECT. This guy was born to be Peter Parker. Other than being slightly tall for the role, he makes up for in every other way. His looks, posture, physique, voice, mannerisms and his inept social skills was portrayed PERFECTLY. Let me say that again. PERFECTLY. I should know, Peter Parker / Spider-man was everything for me growing up. If you are a fan of the character, go see this movie.

Emma Stone nailed Gwen Stacy too, but at times she is almost didn't seem to fit the science geek persona. Rhys Ifans did remarkably well with Curt Connors / The Lizard given that everything I had seen him in previously was no where near this role.

I could care less about the timing of this reboot. I could literally watch a Spider-man movie every six months and not tire of it. Try telling it's too soon for a spidey movie to any true fan.

In conclusion, THE AMAZING SPIDER-MAN could have easily been 9 stars, as the cinematography, acting, 3D, score and visual / special effects were outstanding. A few more edits, a reshoot perhaps and a tad more Peter Parker struggling with this thoughts ALONE would have sealed it. But Marc Webb did an admirable job. Well worth your time and money! It's not THE AVENGERS by any stretch, but heck - this is our friendly neighborhood Spider-man.

THE AMAZING SPIDER-MAN has done $7.5m from domestic midnight shows last night which is on par with what SPIDER-MAN 3 made. IMAX pushed the way with a $4000 screen average.

Was the 3D as good as PROMETHEUS? Yes in my books. On par. Get out and see it!! 8 stars.

Special thanks to Empire Theatres for the screening!
 

Monday, July 02, 2012

Update On SPIDER-MAN And ICE AGE 4 Opening Overseas And An Impressive Run For MIB3

It always kind of bothered me that so many websites take the domestic tally at the box office as the primary measurement of success for a movie. Clearly that's wrong and yet so many still only cite domestic take as if it was the only one. Heck Canada is a foreign country and yet is thrown in with the domestic take.

That should soon fade away I hope as the international box office plays a larger and larger role. The studios have finally recognized it and have begun releasing their tentpoles in foreign countries weeks if not months prior to North American venues.

Take ICE AGE: CONTINENTAL DRIFT which took in am impressive $78m and first place in ALL of its markets. Fox's marketing overseas has been done very well yet again, like with the "Sid Shuffle" being shot all over the world.


Or how about THE AMAZING SPIDER-MAN which opened with $50.2 - it is doing better than THE AVENGERS in South Korea (which also opened overseas first). SPIDER-MAN also had the highest ever Hollywood launch in India ($6m) thanks to the appearance of Irrfan Khan, a Bollywood star.

Want more proof? How about MEN IN BLACK 3. It has grossed a HUGE $429.8m overseas and what did it do domestically so far? $169.6m. Clearly the foreign market is MORE important than domestic for some movies. MIB3 is now the highest grossing of its franchise.

We'll continue to watch these tentpoles as they open in more markets, including North America. SPIDER-MAN opens tomorrow here (midnight screenings tonight - free posters!) and ICE AGE 4 on July 13.

Stat source: Box Office Mojo


Wednesday, June 27, 2012

See: New IMAX Poster For THE AMAZING SPIDER-MAN - Get It Free At Opening Midnight Screening

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Personally I'm not all that thrilled with this poster. At all. I suppose it might appeal to young kids but to me it is not polished at all.

There's far too much blue in it and quite frankly does not excite me to see it in IMAX. The movie itself excites me to see it in IMAX or large screen RealD, but this poster? No.

Regardless, there it is.

The good news in all of this is that it can be yours for the stunningly low price of free at the midnight IMAX screenings on July 3.

Here's the storyline:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.

If this poster looks better in person - let me know. But I know I'll be lining up for the midnight screening solely because the movie looks darn good.


Wednesday, June 13, 2012

Kevin Durant, LeBron James, Peter Parker: The Top Basketball Players Of This Generation!

Tis the season to talk basketball and who is Sony marketing not to respond? Kevin Durant and LeBron James can eat their heart out - they've got NOTHING on Peter Parker. Don't think so? Watch this clip and LEARN... :-)

Is this a spoiler? Yes this is a movie clip from THE AMAZING SPIDER-MAN but it doesn't reveal any serious plot details other then highlighting Parker's new found super skills. Your call. I watched it. 

Here's the storyline for THE AMAZING SPIDER-MAN:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.


The AMAZING SPIDER-MAN opens on July 3.


Monday, June 11, 2012

You're Going To Flip Over The Three New TV Spots For THE AMAZING SPIDER-MAN

Well - you should enjoy them IF you make the decision to watch them! There ARE new scenes in these so once again, you have been warned that SPOILERS are present. That said, I don't think they are massive spoilers but rather visual and shot shot spoilers. Still, it's distracting to be watching a movie in the theater and then be constantly reminded that I've seen this before... in the commercial. Your call.

Here's the storyline for THE AMAZING SPIDER-MAN:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.

THE AMAZING SPIDER-MAN opens on July 3.




via Latinoreview

Thursday, June 07, 2012

Must See: Another Clip From THE AMAZING SPIDER-MAN Plus A Featurette On The Movie's Stunts!

3ality Technica 3D Rig & Red Epic Cameras on THE AMAZING SPIDER-MAN
Got a couple more videos for you guys to watch IF YOU DARE. The movie clip is of course a spoiler as it is directly FROM THE MOVIE. You have been warned!!

The stunt featurette has some very cool behind the scenes footage in it. The practical stunts look AMAZING and those stuntmen have nerves of steel. Got to love watching BTS stunts.

Man I can't wait to see the results of these red cameras mounted in 3ality Technica rigs shooting THE AMAZING SPIDER-MAN in native 3D!

Here's the storyline:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.

First up will be the STUNTS FEATURETTE (some visual spoilers):



 And here is the Movie Clip featuring Dr. Connors and Peter Parker in an intellectual "classroom" discussion **SPOILER**



THE AMAZING SPIDER-MAN opens on July 3!! 

via /Film

Wednesday, June 06, 2012

Must Watch: Two New Clips From THE AMAZING SPIDER-MAN Featuring Gwen Stacy And Swinging Special Effects!

I have to give the spoiler warning here again especially with the first clip featuring Gwen Stacy because this is clearly something that many won't want to see because it will ruin a pristine viewing experience of THE AMAZING SPIDER-MAN. But I must say, the visuals are OUTSTANDING - shot natively on 3ality Technica rigs.

The second clip focuses on the practical special effects of Spider-man swinging through the city.

Here's the storyline to the movie:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed inThe Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.


That being said, if you NEED to see these clips - by all means. I started watching it and then stopped saying WHOA. Enough. :-) Here you go... **SPOILERS - YOU HAVE BEEN WARNED**


Proceed to 3:45 for the clip, or watch the hilarious interview with Emma Stone...




THE AMAZING SPIDER-MAN opens on July 3!

Sources: NBC | Yahoo 
 

Monday, May 28, 2012

Must Watch: New Overseas Trailer For THE AMAZING SPIDER-MAN: New Scenes!

Hey guys, if you have already seen the trailers that exist already, seeing this one won't spoil too much more for you. A bit more humor and a bit more Connors. Personally, I recommend watching it if only to see a tiny bit more of the humor that should be present in any Spider-man film.

Here's the storyline:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.

THE AMAZING SPIDER-MAN opens on July 3.

Friday, May 25, 2012

Must See: New Images From THE AMAZING SPIDER-MAN

Click to enlarge
Oh yes - love the shot of Peter Parker and Gwen Stacy swinging down to the street! What a shot. Too bad the EW watermark has to be everywhere on these things though.

Can't wait to see these visuals - the color usage alone has my interest piqued. Add on 3D and well, we'll be in the comics themselves :-)

Here's the movie's storyline:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

Click to enlarge
The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero. 

THE AMAZING SPIDER-MAN opens on July 3.

Thursday, May 24, 2012

Must See: New Up Close And Personal Image Of The Lizard From THE AMAZING SPIDER-MAN!! Plus Two More Shots...

We have yet to see a nice close shot of Rhys Ifan's The Lizard from THE AMAZING SPIDER-MAN but that all changes today! Check out the partially obscured shot taken directly from the movie through what seems to be window shades.

Additionally we have a couple of more shots from the movie, one with Gwen Stacy (Emma Stone) and the other with Dr. Curt Connors (Rhys Ifans) in the early stages of transformation into The Lizard.

Here's the movie's storyline:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

Click to enlarge
The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero. 

THE AMAZING SPIDER-MAN opens on July 3. The movie was shot on Element Technica rigs.

Source: EW

Tuesday, May 22, 2012

MEN IN BLACK III Opens Thursday Night At Midnight In IMAX Along With A 6 Minute Preview Of THE AMAZING SPIDER-MAN!!

Not only will you be getting to see a very hot movie in MEN IN BLACK III starring Will Smith, Josh Brolin and Tommy Lee Jones but you can also catch a six minute preview of THE AMAZING SPIDER-MAN all in IMAX 3D on Thursday night at midnight!!

Count me there!

Here are the storylines for the two movies:

MEN IN BLACK III:
In Men in Black 3, Agents J (Will Smith) and K (Tommy Lee Jones) are back… in time. J has seen some inexplicable things in his 15 years with the Men in Black, but nothing, not even aliens, perplexes him as much as his wry, reticent partner. But when K’s life and the fate of the planet are put at stake, Agent J will have to travel back in time to put things right. J discovers that there are secrets to the universe that K never told him — secrets that will reveal themselves as he teams up with the young Agent K (Josh Brolin) to save his partner, the agency, and the future of humankind. 

THE AMAZING SPIDER-MAN:
Like most teenagers his age, Peter is trying to figure out who he is and how he got to be the person he is today. In his journey to put the pieces of his past together he uncovers a secret his father held…a secret that will ultimately shape his destiny as Spider-Man. This is the first in a series of movies that tells a different side of the Peter Parker story. On July 3rd, 2012, the untold story begins.

You can buy your tickets right here.


Tuesday, May 15, 2012

MUST WATCH: New Featurette With Marc Webb From THE AMAZING SPIDER-MAN!

I could watch these behind the scenes featurettes all day long! This one has director Marc Webb talking THE AMAZING SPIDER-MAN and gives us some key thoughts into how he approached shooting this beloved character and origins story.

Love the image I attached to this post featuring the 3ality Technica stereo rig suspended in space as Spider-man slowly descends into the shot.

Here's the official movie storyline:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.



I think it's time for me to revisit my Spider-man TV show collection from the 1960's again! Loved the score for those. More when I get it!

Sunday, May 13, 2012

THE AMAZING... LIZARD!! Check Out The New Featurette!

Finally we are seeing a bit more of The Lizard after another viral mission was completed for Sony's THE AMAZING SPIDER-MAN. He was my favorite villain of all Spidey's antagonists, yes even the Green Goblin. So I am counting on director Marc Webb to not let me down! From everything we've seen thus far, we don't have much to worry about. And with the native 3D being shot with 3ality Technica rigs and expertise, there won't be anything to worry about in three dimensions either.

So what are we seeing in this? Rhys Ifans plays Dr. Curt Connors, the one armed scientist made famous in the original comics. Being who he is he tries to regenerate his arm through various experiments involving, you guessed it, lizards.

Here's the movie's storyline:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.



THE AMAZING SPIDER-MAN hits theaters July 3.

Friday, May 11, 2012

Director Marc Webb Joins Twitter And Tweets Cool Peter Parker Photo!

Twitter brings us closer to many, many individuals and Marc Webb is now one of them. The director is helming THE AMAZING SPIDER-MAN and with that great power comes great responsibility. Responsibility to market the heck out of the movie!

Click to biggify...

Anyway, we received a cool "consumer grade" image from Webb featuring Andrew Garfield as Peter Parker (Spider-man's alter ego) balancing on a light pole, along with the following tweet:

THE AMAZING SPIDER-MAN perches itself in theaters on July 3.

Looking forward to seeing more of these along with some behind the scenes quotes (I hope)! Thanks for the update Marc!!

And thanks to /Film for the heads up...

Wednesday, May 09, 2012

New TV Spot For THE AMAZING SPIDER-MAN - 4 Minute Preview Coming Up On May 14

Check out this new TV spot from Sony for Marvel's THE AMAZING SPIDER-MAN. Can you believe the sheer quantity and quality of superhero genre movies coming at us? THE AVENGERS, SPIDER-MAN and THE DARK KNIGHT? This is a summer to remember.

Further, this TV spot informs us of a "Super Preview" that will take place during the premiere of AMERICA'S GOT TALENT. Four minutes to scour over for all of us web-heads! I will be ALL over it.

Here's the storyline for THE AMAZING SPIDER-MAN:
One of the world’s most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.

The Amazing Spider-Man is the story of Peter Parker (Garfield), an outcast high schooler who was abandoned by his parents as a boy, leaving him to be raised by his Uncle Ben (Sheen) and Aunt May (Field). Like most teenagers, Peter is trying to figure out who he is and how he got to be the person he is today. Peter is also finding his way with his first high school crush, Gwen Stacy (Stone), and together, they struggle with love, commitment, and secrets. As Peter discovers a mysterious briefcase that belonged to his father, he begins a quest to understand his parents’ disappearance – leading him directly to Oscorp and the lab of Dr. Curt Connors (Ifans), his father’s former partner. As Spider-Man is set on a collision course with Connors’ alter-ego, The Lizard, Peter will make life-altering choices to use his powers and shape his destiny to become a hero.



THE AMAZING SPIDER-MAN tingles our senses on July 3.

Thursday, May 03, 2012

MUST WATCH: Stunning New Trailer For THE AMAZING SPIDER-MAN!!

Wow. Marvel has got it going on! DC needs to hire Marvel to produce their properties because they are getting left in the dust here. And Marvel needs to tie up Joss Whedon and Marc Webb to long term deals!

Speaking of Mr. Webb - stunning job here on the latest trailer for THE AMAZING SPIDER-MAN. Seriously it hits on all the points it needs to here and amplifies the cinematic take that he will be sending us on. Of course using 3ality Technica rigs and Red Epics kinda stack the deck!

All of this the day before THE AVENGERS opens in North America...


The Lizard looks crazy good. But I'm swept up in the visuals and the perfect casting of Andrew Garfield! My childhood is coming back like I was a food critic sitting down to a nice plate of ratatouille. SPIDER-MAN LIVES.

Check this thing out!!




Did that knock your socks off or what? LOVE IT. Wow. THE AMAZING SPIDER-MAN opens July 3.

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