Thursday, March 31, 2011

CinemaCon 2011: WOW. Spectacular Demonstration Of Higher Frame Rates By James Cameron

You have to see it to believe it. I was floored when I saw the higher frame rate demo footage that Cameron made exclusively for this engagement (but will be made available for theater owners for testing purposes). All of it was in 3D of course!

Cameron and his team of contributors built a set, hired actors and a crew to create a medieval banquet scene as well as a sword fight scene to illustrate a fairly elaborate test of 24 frames per second vs. 48 and 60.

He enlisted TITANIC director of photography Russell Carpenter who used Red Epics, Arri Alexas, Phantom Flex high speed cameras (for outstanding slow motion) and of course the Pace / Cameron 3D system.

Cameron clearly pointed out that all of these tests were shot in 2K, not 4K and with good reason: The lowest hanging fruit to harvest a better cinematic experience is NOT 4K projection, but rather increased frame rate as most existing second gen digital projectors can do this.

Not to say we don't want to see both happen as soon as possible, but one step at a time!

I must say that the motion artifacts and strobing that were very present in the 24 fps panning (this is what we have been seeing EVERY time we go to the movies for a very long time) disappeared for the most part with 48 fps and were completely gone with 60. The result was dramatic and exceeded my expectations! The realism was amazing. It all really came together in the action scenes: The swordplay underscored the realism. Action movies will truly benefit from this approach to projection - like AVATAR 2!

Cameron even went so far as to double up on the frames to demo one way to achieve slow motion (although not as elegant as shooting at higher frame rates and taking a fractional approach). Top marks for showing the audience all angles of consideration for this technology.

Yes, Cameron confirmed that AVATAR 2 will be shot in higher frame rates but the discussion is whether it would be 48 or 60 fps. He mentioned that Peter Jackson was practically set to shoot THE HOBBIT in a higher frame rate but (aside from his health issues) did not want to stray from where Hollywood was going to go - it would be a gamble at the moment to choose 48 or 60. But it is happening, that I can say with confidence. Cameron did not commit to either rate, but instead is looking for cooperation in choosing one. 48 may be a more elegant solution as it is simply double the existing frame rate of 24, but 60 can still be readily achieved despite a bit more complexity in scaling back to 24 for the other screens that are not caught up yet.

One of the major points of the presentation was that all of this can be done with existing generation 2 digital projector equipment with only slight software modifications. That was driven home to the theater owners quite well. And so with neglible costs it becomes much more attractive to the owners to implement. A better picture brings the audience back in droves.

I spoke to him about AVATAR a bit after his session and I will have some video up soon, but let's be clear here - this was a day for frame rate discussion! I loved it. And so did Cameron: He is clearly in his element. We're priviledged to have him championing with the audiences best interests in mind.

Wednesday, March 30, 2011

CinemaCon 2011: Spoke With Cameron, Landau And Lucas At Luncheon - Prime Focus Update

Hey guys! Exciting day as I was present for the luncheon today at CinemaCon focused on stereoscopic 3D.

I had the pleasure of talking briefly with Jim Cameron and Jon Landau before the session started. Jim introduced me to George Lucas as I had never met him before and let me tell you, if you are going to meet Lucas you can't do any better than a nice intro from Mr. Cameron! Did not get a chance to speak with Katzenberg. Michael Lewis from RealD moderated the panel.

It was a very special day in a number of ways but not the least of which was the content of the event which was worth the trip in my mind. I captured the whole thing on video and will get segments of it up ASAP.

The major points were:

George Lucas:
1. Theaters are here forever.
2. ILM worked with Prime Focus on converting EPISODE I.
3. 3D is like color. He compared 3D to color and digital to sound in that sound and digital has changed everything but color and 3D have improved it. We are at the same stage with digital as we were with celluloid in 1900.
4. EPISODE VII will be in 3D and holographic!!! (Tongue in cheek) - however, we all know that it is coming... :-)
5. The reason he is doing another re-release is simply because there is a new generation of kids out there that own the mvoies, play with the toys and recite the dialogue, yet they don't have their own modern release. This one in 3D is for them.

Jeffrey Katzenberg:
1. Thinks #1 new thing coming in 5 to 10 years is being able to eat a meal at the theater (like ALAMO does today).
2. DWA has new chips on their way (really just scalable parallel processing) that will enable his team to work in REALTIME rather than wait and wait for rendering before being able to see their work and edit.
3. After seeing Zemeckis' POLAR EXPRESS in 3D, that was the moment he decided 3D was for DWA and bet the bank on it.

Jim Cameron:
1. Thinks 48 or 60 frames per second will be the next big thing and I happen to agree. More on this tomorrow!
2. Still against conversion for first run movies in that he believes native 3D is superior (I agree on this!), though he is converting TITANIC. Obviously they aren't going to redo the movie in native 3D!
3. True conversions should take 6 to 8 months, not 6 to 8 weeks and only about 20 movies are worthy enough to be converted.
4. AVATAR 2 and 3 are planned to be shot at higher framerates.

To add some further flavor to this post, I spoke with Bobby Jaffe with Prime Focus last night (and met him today along with his team) about their work on STAR WARS: EPISODE I.

Prime Focus was the sole 3rd party converter on this project and contrary to reports on other websites, the conversion is COMPLETELY done. ILM assisted of course. PF was doing 5 other movies concurrently with EPISODE I, yet completed the work in 16 to 18 weeks (not including 2 months of prep time with ILM and Lucasfilm). This is in contrast to the statement Cameron made today about the time it takes for a good conversion NOT being 6 to 8 weeks, but rather 6-8 months. Obviously 16-18 weeks is over double that smaller time period, but still makes you think if there was enough time to do it justice.

Bobby Jaffe assures me that there was enough time. They certainly have the manpower to accomplish it with 3000 total worldwide employees in LA, London and Mumbai, two thirds of which are in 3D conversion (the other third is in CG effects).

George Lucas himself took a very personal role in the conversion process as he reviewed the reels and progress made through ILM once shipped from Prime Focus.

So why should we be a little more confident about 3D conversions from Prime Focus after the CLASH OF THE TITANS debacle? Well for a number of reasons:
1. Prime Focus' expertise has grown over the past 18 months. Katzenberg mentioned this as well as to how production costs have come down from $15m to $10 to make a 3D movie in his house.
2. Much improved conversion technology. Of course no technology company is going to idly sit by and watch their tech go obsolete and so it is with Prime Focus as well.
3. The Lucasfilm vote of confidence. This is what does it for me, just as it did when DWA endorsed Legend 3D for their conversion projects. Any company that George Lucas chooses to do business with has been vetted and vetted again in order to get the keys to their kingdom, STAR WARS.

Lastly I asked Bobby that if he could name just one scene in EPISODE I that looks the best in converted 3D. Of course he said what I was thinking he would say: The pod racing. Makes sense right? Can't wait to see this thing!!

Conversion has come a long way since I started MarketSaw in early 2006. A VERY long way. I am still with Cameron in that native 3D is still superior to conversion for stereoscopic needs, but let me tell you that I am not hesitant in going to and recommending a 3D conversion for audiences. THE GREEN HORNET was amazingly well done. Not perfect, but well done.

Of course I still have Jim Cameron's framerate discussion tomorrow morning as well! And I hope to speak further with him one on one as well. STAY TUNED!!

CinemaCon 2011: Disney Screenings - CARS 2, ON STRANGER TIDES and THE AVENGERS

I just saw 26 minutes of footage from CARS 2 and 19 minutes from PIRATES OF THE CARIBBEAN: ON STRANGER TIDES in extremely well projected 3D by MasterImage. The movies look outstanding.

I can't divulge too much info but CARS 2 looks to be a better outing than the first in my mind. Lots of action and well, anything with Michael Caine is awesome anyway!

POTC looks like a ton-o-fun too. I saw a very ingenious escape scene that I can't describe to you right now, but it is worth the price of admission in itself!

Oh and I saw much more of Blackbeard and he is going to be the perfect villain in the movie! LOVED his scenes.

Producer Jerry Bruckheimer and director Rob Marshall gave the clip's intro in person.

I also saw a sizzler reel for THE AVENGERS! Let me tell you the whole audience was open mouthed in watching it. Several stars were interviewed for the clip like Robert Downey Jr., Samuel L. Jackson and Scarlett Johannson along with director Joss Whedon who you could tell is so excited to be working on the picture. This thing is going to be MAMMOTH!

More soon!

Tuesday, March 29, 2011

CinemaCon 2011: Paramount, Marvel And Dreamworks Screenings

Time for some updates! I saw screenings for Paramount's and Marvel's big comic book adaptations and WOW, did they deliver.

You all know the trepidation I have as many of you do for 3D conversions. Worry not my friends! THOR and CAPTAIN AMERICA are quality products. They ooze quality. Mind you we did not see the 3D conversions in action at CinemaCon, but I have seen scenes before and they are spectacular. The extended clips I just saw further underscore this.

The stories themselves are works of art! Character development is well done and the acting - well you get what you pay for. These are not cheap productions and you can easily see that you will be getting your money's worth.

Yes, Hawkeye played by Jeremy Renner is confirmed in THOR. I saw him IN ACTION. Very nice scene. He is in a more classic military outfit and not the purple suit that you may be accustomed to in the comic. This is a GOOD thing. Brings the reality of the movie home.

Chris Hemsworth himself introduced the THOR clip.

As I have mentioned on facebook and twitter, the Dreamwork's Animation clips were stunning too, especially PUSS IN BOOTS. Mark my words, PIB is going to clean up at the box office. KUNG FU PANDA 2 looks good too, but the character development and storyline for PIB will bring masses upon masses of people to the theater. Katzenberg helped intro the clips along with Jack Black and the director for KFP2.

One last thing, Paramount is obviously very proud of the work they have been doing on these Marvel and Dreamworks Animation films. Congratulations on this year's slate guys! Well done.

Monday, March 28, 2011

'3D SAFARI: AFRICA' Premieres on 3net

LOS ANGELES, March 28, 2011 /PRNewswire/ -- Stereoscopic 3D production company, Digital Revolution Studios (DRS), in partnership with Wild Eyes Productions and Executive Producer, Eric Ustian, announces the world television premiere of "3D SAFARI: AFRICA". The program is currently featured on 3net, the joint venture 3D television network from Sony Corporation, Discovery Communications and IMAX Corporation.

"3D SAFARI: AFRICA" is a 90-minute adventure documentary, hosted by Emmy award winning, Hunter Ellis. From hot air balloon rides to a wildebeest stampede, the action-packed journey through beautiful and exotic Africa becomes vividly alive in spectacular 3D. Viewers experience the animal kingdom in full-effect, from an unsuspecting zebra defending her life from a crocodile, to a mother cheetah searching desperately for her lost cub. "3D SAFARI: AFRICA" immerses audiences in an adventure they will never forget.

3D SAFARI: AFRICA is currently available to millions of DIRECTV customers across the country on 3net's channel 107. According to Executive Producer, Gina Light Tanner (DRS CEO), "DRS is proud to be on the ground floor with the premier of 3net. Our mission is to drive the emerging 3D market with the highest standards for quality productions and compelling storytelling, and '3D SAFARI: AFRICA' is a prime example of such work."

About Digital Revolution Studios:
Digital Revolution Studios is a full-service stereoscopic 3D studio specializing in the production of state-of-the art 3D content, from concept and creation to distribution. Founded by the Visual Effects Editor of AVATAR, Craig Tanner, and Executive Producer, Gina Tanner, DRS has assembled a team of highly skilled and award-winning industry professionals with a combined experience of over 60 years as leaders in stereoscopic 3D technology and production. DRS is on the forefront of all aspects of stereoscopic 3D live action capture, 2D to 3D conversion, visual effects and cutting edge post-production techniques, with projects ranging from commercials and live broadcast, to television and feature films. For more information, please visit

About Wild Eyes Productions:
For over ten years Wild Eyes has been a leading producer of reality, documentary, and other nonfiction programming. Whether it's groundbreaking 3D features, character-driven cable television series, or dynamic commercial spots, Wild Eyes' explores unique perspectives in America's backyard, overseas, and on the front lines of today's conflicts. The Wild Eyes team has worked in over 75 countries on 6 continents, and has produced for major clients like Discovery, National Geographic, The History Channel, A & E and many more. From politics and revolution, to crime and punishment, science and technology, sports, culture and art -- the mission is to help audiences see the worlds with new eyes. For more information, please visit

About 3net:
3net, the joint venture of Sony Corporation, Discovery Communications and IMAX Corporation brings together three of the world's leading media, technology and entertainment companies to provide a fully programmed, 24/7 3D network to U.S television audiences. The channel will feature the most extensive library of 3D content in the world by the end of 2011, featuring genres that are most appealing in 3D, including natural history, documentary, action/adventure, travel, history, hyper-reality, lifestyle and cuisine, concerts, movies, scripted series and more. For more information, please visit

CinemaCon 2011: Cinema City Int'l Chooses MasterImage 3D as the 3D Systems Provider for its Growing Cinema Empire

Wow. Nice deal here! It's a pleasure to report on the continued success of MasterImage's 3D system. I will be meeting with Peter Koplik President, Digital Cinema) and the MasterImage team here at CinemaCon to check out their newest technologies! Stay tuned for more from the show!!

--Third Largest Multiplex Theatre Operator in Europe to Deploy MasterImage 3D Systems--

Hollywood, CA and Buckinghamshire, England -- (March 28, 2011) - MasterImage 3D, Inc., a provider of pioneering 3D solutions for theaters and mobile devices, announced today that Cinema City International (CCI), the third largest multiplex theatre operator in Europe, has chosen MasterImage 3D as its new 3D cinema system supplier.

CCI Group now has 866 screens in 90 multiplexes operating in 7 territories - Poland, Hungary, Czech Republic, Israel, Romania and Bulgaria. The Group is continuing its expansion with 35 more multiplexes currently under development, which will add 360 new screens. The entire CCI circuit is expected to be fully digital by 2013, with up to 60% of its screens supporting 3D.

Moshe (Mooky) Greidinger, CEO of the CCI Group, said, "MasterImage 3D offers a high quality, low maintenance system. Their single-use glasses eliminate the practice of having to wash and manage 3D glasses, which makes life easier for us, the cinema operators. We have tested thoroughly MasterImage systems and were very much convinced by its top quality. "

"Cinema City International is a force in Central and Eastern Europe -- known as much for keeping the ethos of a family-owned company as they are for their success and size," said Brian Kercher, Managing Director of 3D Cinema, Europe, for MasterImage 3D. "They have a strong team of cinema engineers who understand the needs of exhibitors and we are really pleased that our systems and approach have earned their respect and business. We look forward to a long relationship with CCI and its theatres."

About Cinema City International
Cinema City International is the largest multiplex cinema operator in Central & Eastern Europe and Israel. CCI operates 90 multiplexes with 866 screens, in 7 countries (Poland, Czech Republic, Hungary, Romania, Bulgaria, Slovakia and Israel). There are 35 more multiplexes under development, which will add approximately 360 new screens. In addition, CCI is actively involved in cinema related advertising and in film distribution. In 2010 CCI sold 30.5 million tickets in six countries, 11.1% more than in 2009. The CCI group employs over 4,000 people in 7 countries.

About MasterImage 3D Inc.
MasterImage 3D, Inc. is a 3D technology company that provides pioneering solutions for theaters, mobile devices and gaming. With digital 3D cinema systems installed in 57 countries, MasterImage 3D is a fast-growing digital 3D cinema system supplier, offering audiences the clearest, sharpest 3D experience while providing exhibitors with a compelling ownership-based pricing model. The company invented, patented and mass-produced the cell-matrix parallax barrier, the leading 3D technology for auto-stereoscopic mobile display. It enabled one of the world's first glasses-free 3D mobile phones and is in development for devices in 2011. Its 3D camera ASIC empowers users to create 3D content. Founded in 2004, the company is privately held and headquartered in Hollywood, with offices in the UK, Tokyo, Seoul and Beijing.

MasterImage is a sponsor of MarketSaw.

Saturday, March 26, 2011

PassmoreLab’s 3D Content Now Mobile on Spatial View’s

Interesting mobile content news - check out the press release:

3D fans of pesky aliens, flesh-eating zombies, blood-thirsty vampires, slimy worms, and glam band rockers can now enjoy them as part of the newly-launched 3D PC and mobile platform, Spatial View’s online source of stereo 3D content has entered into a licensing agreement with San Diego-based 3D Studio PassmoreLab for a number of their 3D titles.

3DeeCentral includes paid and free 3D content available for 3D PCs, mobile and internet-connected devices. The content agreement includes titles in the genres of science and nature, music videos, extreme sports, and animation. The platforms support a number of 3D devices using active shutter glasses, polarized glasses, anaglyph and auto-stereoscopic technologies.

Spatial View has licensed content from numerous independent 3D filmmakers, bringing their total to over 100 3D titles. They have positioned themselves as the 'go-to destination' for consumers looking for compelling 3D content.

"3DeeCentral offers online stereo 3D content for a broad range of 3D devices," said Al Lopez, COO of Spatial View. "Our objective is to offer the most comprehensive coverage of platforms as possible, and our partnership with PassmoreLab gives us some beautifully-crafted high quality content offerings.”

PassmoreLab’s 3D content will be available for purchase for direct delivery to 3D mobile devices. The initial licensing term is for two years, covering all territories worldwide. Prices range from $1.99 to $6.99 US.

The initial agreement consists of eight titles from PassmoreLab, with more to follow. Specifically, the titles include:

• Science documentary “The Extreme Nature of Bats”
• Nature documentary “Microworlds”
• Documentary “Glimpse – The Fine Art of Glass Blowing”
• Part One of the Extreme Culture 3D series – “Murrugun The Mystic"
• The original 1968 George Romero zombie thriller “Night of the Living Dead, Now in 3D!”
• Ed Wood’s 1959 cult classic “Plan 9 from Outer Space, Now in 3D!”
• The PassmoreLab original animated short “Holy Moly”
• Glam rockers Semi Precious Weapons 3D rock video “Magnetic Baby”

"The timing is perfect for us to partner with 3DeeCentral as the 3D industry has expanded exponentially," said Greg Passmore, president of PassmoreLab.
"We are happy to help it expand even further, as a clip from one of our titles--Semi Precious Weapons "Magnetic Baby" 3D rock video--is also being featured on 3DeeCentral’s demo reel to entice other 3D content owners to join us.”

PassmoreLab continues to add to their already substantial 3D content library, completing science & nature documentaries The Physics of Surfing, The Extreme Nature of Bats, Microworlds, Bone Breakers, and Fuzzy Baby Animals; cult classic features Plan 9 from Outer Space, Now in 3D!, and Night of the Living Dead, Now in 3D!; the independent motion picture Iron Doors 3D; and numerous rock videos including Plain White T’s “Rhythm of Love” certified Gold; Slash’s #1 “By the Sword” with Andrew Stockdale; Semi Precious Weapons award-winning “Magnetic Baby”; punk-rockers Osaka Popstar & the American Legends of Punk “Wicked World”; and Rock ‘n Roll Hall of Famer Sammy Hagar’s “Loud”. PassmoreLab is also in pre-production on “Run You Down”, the first 3D video for Hollywood Records’ all-girl teen rockers Cherri Bomb.

A 3DeeCentral app is available for Windows 7, iPhone 3GS and iPod touch 3rd generation devices at Support for iPhone 4 and iPod touch 4th generation is coming this Spring. An Android app is coming soon. From the 3DeeCentral app, users can preview, buy and download 3D content for viewing on their 3D device.

About Spatial View
Spatial View Inc. is a pioneer in stereo 3D content delivery and auto-stereoscopic display technologies. As the source of high quality stereo 3D content, technology and products, Spatial View delivers the best viewing experience on a wide variety of 3D PC, mobile and internet-connected devices. The company makes the 3D experience accessible, affordable, versatile and inspiring. Established in 2004, Spatial View is headquartered in Toronto with offices in San Francisco, Dresden and Brussels. Visit

About PassmoreLab
Passmorelab, the San Diego-based multi-media 3D production studio, has the world’s largest library of 3D content available for licensing. The studio custom-designs and builds its own RED camera 3D rigs for both conventional and rugged film productions. Passmorelab’s proprietary technology for state-of-the-art 3D post-production is known in the industry for quick turnaround times and competitive costs. Additional offices in Russia and the Philippines. More at, or contact Steve Glum (steve(at)passmorelab(dot)com, 858.200.5813.

Friday, March 25, 2011

Must Watch: New Trailer For THE THREE MUSKETEERS!

I am loving this! Two awesome trailers in the last two days! THE THREE MUSKETEERS looks amazing and just what I am looking for in a remake. Did I care whether I saw another swing at THE THREE MUSKETEERS say 12 months ago? Nope. I did not. But now, seeing a glimpse of the performances and the special effects in this teaser I am very impressed indeed.

Can this bring in the audience? I hope so. I hope that folks aren't completely drained of all interest for the story after countless remakes, because this time around it looks very entertaining.
I can see why director Paul W.S. Anderson said that it would be a modern take on the story as the special effects are amazing. Wasn't sure what he meant back when he said it - but it makes sense now. A pure popcorn entertainment movie. It's what we go the the theater for! It's meant for the big screen.

Quick Storyline:
The hot-headed young D'Artagnan along with three former legendary but now down on their luck Musketeers must unite and defeat a beautiful double agent and her villainous employer from seizing the French throne and engulfing Europe in war.

Director: Paul W.S. Anderson
Starring: Logan Lerman, Matthew Macfadyen, Ray Stevenson, Milla Jovovich, Orlando Bloom, Christoph Waltz, James Corden
Release: October 14, 2011

THE THREE MUSKETEERS was shot totally in native 3D.
Should be a ton-o-fun. Can't wait!

Thanks for the heads-up Pandoran!

Thursday, March 24, 2011


We finally get to see the full length trailer for CAPTAIN AMERICA: THE FIRST AVENGER! And what a trailer! Love it.

The transformation of Steve Rogers from a diminutive man to super hero is simply amazing movie magic.

Hugo Weaving looks incredible in his role of Red Skull! He may steal every scene from Chris Evans, he is that good.

Here's the storyline:
CAPTAIN AMERICA: THE FIRST AVENGER will focus on the early days of the Marvel Universe when Steve Rogers (Chris Evans) volunteers to participate in an experimental program that turns him into the Super Soldier known as Captain America. As Captain America, Rogers joins forces with Bucky Barnes (Sebastian Stan) and Peggy Carter (Hayley Atwell) to wage war on the evil HYDRA organization, led by the villainous Red Skull (Hugo Weaving.)

Director: Joe Johnston
Writer: Christopher Markus
Studio: Marvel / Paramount Pictures
Cast: Chris Evans, Hayley Atwell, Hugo Weaving
S3D: Conversion
Release: July 22, 2011

This is looking very interesting guys! Definitely a must see. DEFINITELY. And what a warm up for THE AVENGERS!

Wednesday, March 23, 2011

Production Starts On CLASH OF THE TITANS 2!

Here we go! This time around, lessons have been learned. Warner Bros. have just started shooting CLASH OF THE TITANS 2 with returning stars Sam Worthington, Ralph Fiennes, Liam Neeson and Danny Huston. Additionally, the sequel will bring on Toby Kebbell, Bill Nighy, Rosemund Pike and Edgar Ramirez.

Where is Gemma Arterton you say? Good question. She is not in the release from Warner's as a cast member.

The movie will be a 3D conversion again, but this time all eyes are on the ball. No excuses. If they get it right we should be in for a treat!

Here is the official press release with storyline (emphasis is mine):
BURBANK, CA, March 21, 2011 — Principal photography has begun on Warner Bros. Pictures’ and Legendary Pictures’ epic action adventure sequel to “Clash of the Titans,” being directed by Jonathan Liebesman (“Battle: Los Angeles”). Returning to star in the film are Sam Worthington (“Avatar”) as Perseus, and Academy Award® nominees Ralph Fiennes (“The English Patient,” the “Harry Potter” films) as Hades and Liam Neeson (“Schindler’s List,” “Unknown”) as Zeus.

A decade after his heroic defeat of the monstrous Kraken, Perseus—the demigod son of Zeus—is attempting to live a quieter life as a village fisherman and the sole parent to his 10-year old son, Helius.

Meanwhile, a struggle for supremacy rages between the gods and the Titans. Dangerously weakened by humanity’s lack of devotion, the gods are losing control of the imprisoned Titans and their ferocious leader, Kronos, father of the long-ruling brothers Zeus, Hades and Poseidon. The triumvirate had overthrown their powerful father long ago, leaving him to rot in the gloomy abyss of Tartarus, a dungeon that lies deep within the cavernous underworld.

Perseus cannot ignore his true calling when Hades, along with Zeus’ godly son, Ares (Edgar Ramírez), switch loyalty and make a deal with Kronos to capture Zeus. The Titans’ strength grows stronger as Zeus’ remaining godly powers are siphoned, and hell is unleashed on earth.

Enlisting the help of the warrior Queen Andromeda (Rosamund Pike), Poseidon’s demigod son, Argenor (Toby Kebbell), and fallen god Hephaestus (Bill Nighy), Perseus bravely embarks on a treacherous quest into the underworld to rescue Zeus, overthrow the Titans and save mankind.

Jonathan Liebesman directs the film from a screenplay by Dan Mazeau & David Leslie Johnson and Steven Knight, story Greg Berlanti & David Leslie Johnson & Dan Mazeau, based on the 2010 hit “Clash of the Titans” and the 1981 film of the same name, written by the late Beverley Cross.

The film is produced by Basil Iwanyk (“The Town”), who also produced the previous “Clash of the Titans,” and Polly Cohen Johnsen (“Cats & Dogs: The Revenge of Kitty Galore”). The executive producers are Thomas Tull, Jon Jashni, William Fay, Callum McDougall, Kevin De La Noy and Louis Leterrier.

Joining Worthington, Fiennes and Neeson in the international cast are Danny Huston (“Robin Hood”), reprising his role as Poseidon, god of the sea; Edgar Ramírez (“The Bourne Ultimatum,” TV miniseries “Carlos”) as the traitorous god of war, Ares; Bill Nighy (“Harry Potter and the Deathly Hallows – Part 1″) as Hephaestus, whose twisted, lame figure belies his Olympian origins; Toby Kebbell (“Prince of Persia: The Sands of Time”) as Agenor, imprisoned thief and son of Poseidon who joins Perseus on his journey to Tartarus; and Rosamund Pike (“Barney’s Version”) as Andromeda, the princess whose life Perseus once saved, and who now, as a queen, follows Perseus into battle.

The behind-the-scenes team bringing this mythical epic to life includes director of photography Ben Davis (“The Rite,” “Kick Ass”); production designer Charles Wood (“The Italian Job,” “The A-Team”); Academy Award®-winning editor Martin Walsh (“Chicago,” “V for Vendetta”); and costume designer Jany Temime (the “Harry Potter” films). “Clash of the Titans 2″ also reunites several talents from the previous film, including Oscar®-nominated visual effects supervisor Nick Davis (“The Dark Knight,”); Oscar®-nominated prosthetics supervisor Conor O’Sullivan (“The Dark Knight,” “Saving Private Ryan”); and Academy Award®-winning special effects and animatronics supervisor Neil Corbould (“Gladiator”). Also on board are Oscar®-nominated makeup designer Paul Engelen (“Frankenstein,” “Robin Hood”) and hair designer Kevin Alexander (“Robin Hood,” “The Chronicles of Narnia: Prince Caspian”).

“Clash of the Titans 2″ will be filming in studios outside London
and will later shoot on location in Surrey, South Wales and in the Spanish Canary Islands on the island of Tenerife. The film is currently scheduled for release in March 2012.

A Warner Bros. Pictures presentation, in association with Legendary Pictures, a Thunder Road Film, “Clash of the Titans 2″ is being co-produced by Furia de Titanes II, A.I.E. and COTT Productions and will be distributed in 3D and 2D worldwide by Warner Bros. Entertainment Companies.

Judging by the caliber of the professionals involved,
CLASH OF THE TITANS 2 looks like it will be a massive tentpole release for Warners. More when I get it.

Tuesday, March 22, 2011

Catch A Glympse Of The New CAPTAIN AMERICA Trailer! It. Looks. Good.

Check out the quick preview for the CAPTAIN AMERICA trailer that Entertainment Tonight had below. I don't need to say too much more - you all know that I think this is the super hero event of the summer!!

Here's the storyline:
After being deemed unfit for military service, Steve Rogers volunteers for a top secret research project that turns him into Captain America, a superhero dedicated to defending America's ideals.

Director: Joe Johnston
Screenplay: Christopher Markus, Stephen McFeely
Stars: Chris Evans, Hugo Weaving and Tommy Lee Jones
Release: July 22, 2011

Source: SHH

MasterImage 3D Announces $15M Strategic Investment by Samsung Ventures

Exciting news from MasterImage 3D - They are teaming up with Samsung Ventures for future growth! I will be meeting with the MasterImage team at CinemaCon and checking out their latest creations. I will be sure to share!

Here's the official press release
(emphasis is mine):

Investment Substantiates MasterImage 3D Leadership, Supports Companies' Shared Vision for 3D on Every Screen

Hollywood, CA (March 22, 2011) - 3D technology company, MasterImage 3D, Inc. announced today that it has received a $15M investment from Samsung Ventures. MasterImage 3D provides auto-stereoscopic 3D displays and 3D content creation tools for mobile devices, and 3D digital cinema solutions.

MasterImage 3D invented, patented and mass-produced the cell-matrix parallax barrier, the leading 3D technology for auto-stereoscopic mobile display, which offers a higher quality 3D experience than striped and lenticular approaches. The company enabled one of the world's first glasses-free 3D mobile phones and is in development to deliver additional smartphones and tablets equipped with its 3D displays in 2011. MasterImage 3D digital cinema systems are installed in nearly 60 countries, following a year of over 300% growth.

"Samsung's investment supports our strong belief that we've just begun to realize the impact 3D will have on consumers," said Younghoon Lee, Chairman and CEO of MasterImage 3D. "We are committing this investment to innovation -- specifically, to advancing our 3D solutions for cinema, smartphones, tablets, and larger autostereoscopic displays. We will continue to build toward our vision of 3D on every screen."

Ilseok Yoon, Managing Director of Samsung Ventures America, said, "Our investment in MasterImage 3D is consistent with our strategy to work closely with established market leaders. The company was early to market with auto-stereoscopic 3D mobile displays and has built a significant business in 3D cinema. MasterImage 3D has demonstrated both a technical and business vision in driving adoption of 3D and we look forward to contributing to the progress MasterImage 3D has made in all facets of consumer entertainment and communication."

About Samsung Venture Investment Corporation
Samsung Venture Investment Corporation manages investment and investment-related activities for Samsung affiliate companies. The investment mandate for Samsung Venture Investment Corporation tracks closely to the strategic priorities of Samsung affiliate companies' core operating divisions, and encompasses investments in semiconductors, displays, telecommunications, and consumer electronics.

About MasterImage 3D, Inc.
MasterImage 3D, Inc. is a 3D technology company that provides pioneering solutions for theaters, mobile devices and gaming. With digital 3D cinema systems installed in 57 countries, MasterImage 3D is a fast-growing digital 3D cinema system supplier, offering audiences the clearest, sharpest 3D experience while providing exhibitors with a compelling ownership-based pricing model. The company invented, patented and mass-produced the cell-matrix parallax barrier, the leading 3D technology for auto-stereoscopic mobile display. It enabled one of the world's first glasses-free 3D mobile phones and is in development for devices in 2011. Its 3D camera ASIC empowers users to create 3D content. Founded in 2004, the company is privately held and headquartered in Hollywood, with offices in the UK, Tokyo and Seoul.

I love working with these guys!
MasterImage has great products and is in the right place at the right time. Congratulations to all those involved!!

MasterImage is a sponsor of MarketSaw.

Monday, March 21, 2011


Here's the new trailer for PIRATES OF THE CARIBBEAN: ON STRANGER TIDES from Disney! It is an improvement from the first trailer in my view as it reveals much more of the story behind what we are going to see this May.

Here's the storyline:
Produced by Jerry Bruckheimer and directed by Rob Marshall, “Pirates of the Caribbean: On Stranger Tides” captures the fun, adventure and humor that ignited the hit franchise—this time in Disney Digital 3D™. Johnny Depp returns to his iconic role of Captain Jack Sparrow in an action-packed adventure. Crossing paths with the enigmatic Angelica (Penelope Cruz), he’s not sure if it’s love—or if she’s a ruthless con artist who’s using him to find the fabled Fountain of Youth. When she forces him aboard the “Queen Anne’s Revenge,” the ship of the legendary pirate Blackbeard (Ian McShane), Jack finds himself on an unexpected adventure in which he doesn’t know whom to fear more: Blackbeard or Angelica, with whom he shares a mysterious past. The international cast includes franchise vets Geoffrey Rush as the vengeful Captain Hector Barbossa and Kevin R. McNally as Captain Jack’s longtime comrade Joshamee Gibbs, plus Sam Claflin as a stalwart missionary and Astrid Berges-Frisbey as a mysterious mermaid.

Captain Jack Sparrow (Johnny Depp) finds himself on an unexpected journey to the fabled Fountain of Youth when a woman from his past (Penelope Cruz) forces him aboard the Queen Anne’s Revenge, the ship of the formidable pirate Blackbeard (Ian McShane).

Director: Rob Marshall
Producer: Jerry Bruckheimer
Writer: Ted Elliott
Studio: Walt Disney Pictures
Cast: Johnny Depp, Geoffrey Rush, Penelope Cruz
Release: May 20, 2011

I like the focus on this one. The previous iterations I found to be onerous and heavy, but this one so far suits me just fine! More when I get it!

Sunday, March 20, 2011

First Day Of Shooting On THE HOBBIT!! New Titles?

YES! We are finally here gang. After years and years of anticipation and dare I say ridicule (we did have the news first that Jackson was back and filming THE HOBBIT in 3D) we have arrived.

Peter Jackson (who JUST joined Facebook - you can "like" him here!) and company have just started shooting THE HOBBIT in New Zealand today and it seems we can all breathe a sigh of relief that we are here.

CLICK to enlarge images.

The photos are the only official images coming from the studio so far - but what images! A HEALTHY Peter Jackson (he has overcome his bout with a perforated stomach ulcer) stepping into the new Bag End. I say new because it is NOT in the original location that featured the hamlet (Matamata) in LORD OF THE RINGS.

Studio has also officially signed actors Jeffrey Thomas and Mike Mizrahi for the dwarf kings Thror and Thrain too! They are native Kiwi actors.

So how about AN UNEXPECTED JOURNEY and THERE AND BACK AGAIN for the new movie titles? Surely you didn't think they would keep it as THE HOBBIT 1 and 2? :-) These supposed titles make perfect sense to me and they are expected to make the final grade.

Check out THE HOBBIT's official blog here.

The official press release:

Production Begins in New Zealand on “The Hobbit,” Peter Jackson’s Two Film Epic Adaptation of J.R.R. Tolkien’s Timeless Classic.

In a hole in the ground there lived a Hobbit…

WELLINGTON, New Zealand--Production has commenced in Wellington, New Zealand, on “The Hobbit,” filmmaker Peter Jackson’s two film adaptation of J.R.R. Tolkien’s widely read masterpiece.

“The Hobbit” is set in Middle-earth 60 years before Tolkien’s “The Lord of the Rings,” which Jackson and his filmmaking team brought to the big screen in the blockbuster trilogy that culminated with the Oscar-winning “The Lord of the Rings: The Return of the King.”

The two films, with screenplays by Fran Walsh, Philippa Boyens, Guillermo del Toro and Peter Jackson, will be shot consecutively in digital 3D using the latest camera and stereo technology. Filming will take place at Stone Street Studios, Wellington, and on location around New Zealand.

“The Hobbit” follows the journey of title character Bilbo Baggins, who is swept into an epic quest to reclaim the lost Dwarf Kingdom of Erebor, which was long ago conquered by the dragon Smaug. Approached out of the blue by the wizard Gandalf the Grey, Bilbo finds himself joining a company of thirteen dwarves led by the legendary warrior, Thorin Oakensheild. Their journey will take them into the Wild; through treacherous lands swarming with Goblins and Orcs, deadly Wargs and Giant Spiders, Shapeshifters and Sorcerers.

Although their goal lies to the East and the wastelands of the Lonely Mountain first they must escape the goblin tunnels, where Bilbo meets the creature that will change his life forever … Gollum.

Here, alone with Gollum, on the shores of an underground lake, the unassuming Bilbo Baggins not only discovers depths of guile and courage that surprise even him, he also gains possession of Gollum’s “precious” ring that holds unexpected and useful qualities … A simple, gold ring that is tied to the fate of all Middle-earth in ways Bilbo cannot begin to know.

Martin Freeman takes the title role as Bilbo Baggins and Ian McKellen returns in the role of Gandalf the Grey. The Dwarves are played by Richard Armitage (Thorin Oakenshield), Ken Stott (Balin), Graham McTavish (Dwalin), William Kircher (Bifur) James Nesbitt (Bofur), Stephen Hunter (Bombur), Rob Kazinsky (Fili), Aidan Turner (Kili), Peter Hambleton (Gloin), John Callen (Oin), Jed Brophy (Nori), Mark Hadlow (Dori) and Adam Brown (Ori). Reprising their roles from “The Lord of the Rings” trilogy are Cate Blanchett as Galadriel, Andy Serkis as Gollum and Elijah Wood as Frodo. Jeffrey Thomas and Mike Mizrahi also join the cast as Dwarf Kings Thror and Thrain, respectively. Further casting announcements are expected.

“The Hobbit” is produced by Peter Jackson and Fran Walsh, alongside Carolynne Cunningham. Executive producers are Ken Kamins and Zane Weiner, with Philippa Boyens as co-producer. The Oscar-winning, critically acclaimed “The Lord of the Rings” trilogy, also from the production team of Jackson and Walsh, grossed nearly $3 billion worldwide at the box office. In 2003, “The Return of the King” swept the Academy Awards, winning all of the 11 categories in which it was nominated, including Best Picture – the first ever Best Picture win for a fantasy film. The trilogy’s production was also unprecedented at the time.

Among the creative behind-the-scenes team returning to Jackson’s crew are director of photography Andrew Lesnie, production designer Dan Hennah, conceptual designers Alan Lee and John Howe, composer Howard Shore and make-up and hair designer Peter King. Costumes are designed by Ann Maskrey and Richard Taylor.

Taylor is also overseeing the design and production of weaponry, armour and prosthetics which are once again being made by the award winning Weta Workshop. Weta Digital take on the visual effects for both films, led by the film’s visual effects supervisor, Joe Letteri. Post production will take place at Park Road Post Production in Wellington.

“The Hobbit” films are co-produced by New Line Cinema and MGM, with New Line managing production. Warner Bros Pictures is handling worldwide theatrical distribution, with select international territories as well as all international television licensing being handled by MGM. The two films are planned for release in late 2012 and 2013, respectively.


New Line Cinema continues to be one of the most successful independent film companies. For more than 40 years, its mission has been to produce innovative, popular, profitable entertainment in the best creative environment. A pioneer in franchise filmmaking, New Line produced the Oscar®-winning “The Lord of the Rings” trilogy, which is a landmark in the history of film franchises. New Line Cinema is a division of Warner Bros.


Peter Jackson is one of the world's most successful filmmakers. His monumental achievement co-writing, co-producing and directing The Lord of the Rings trilogy (with fellow Academy Award winners and frequent collaborators Fran Walsh and Philippa Boyens) earned a total of 30 Academy Award nominations and 17 Academy Awards. Jackson and Walsh received their first Oscar nomination for Best Original Screenplay for their acclaimed film Heavenly Creatures. Jackson, through his New Zealand-based Wingnut Films banner, also was responsible for the globally successful 2005 remake of King Kong which earned over $500 million worldwide and 3 Academy Awards. Jackson most recently directed the Academy Award nominated The Lovely Bones; an adaptation of the acclaimed best-selling novel by Alice Sebold, which to date has earned nearly $100 million worldwide; and produced the global sensation, District 9, which received an Academy Award nomination for Best Picture. He is also developing a trilogy of films with Steven Spielberg based on Tintin, the world renowned comic book series by Herge. In 2010 he received a Knighthood for his services to film.


Metro-Goldwyn-Mayer Studios Inc. is actively engaged in the worldwide production and distribution of motion pictures, television programming, home video, interactive media, music, and licensed merchandise. The company owns the world's largest library of modern films, comprising around 4,100 titles. Operating units include Metro-Goldwyn-Mayer Studios Inc., Metro-Goldwyn-Mayer Pictures Inc., United Artists Films Inc., MGM Television Entertainment Inc., MGM Networks Inc., MGM Distribution Co., MGM International Television Distribution Inc., Metro-Goldwyn-Mayer Home Entertainment LLC, MGM ON STAGE, MGM Music, MGM Consumer Products and MGM Interactive. In addition, MGM has ownership interests in domestic and international TV channels reaching over 130 countries. For more information, visit

Friday, March 18, 2011


My anticipation for HARRY POTTER AND THE DEATHLY HALLOWS PART 2 is quite a bit larger than for PART 1. In fact, I almost view PART 1 as simply the warm up. I was not overly thrilled with the pacing of PART 1 and I am looking forward to the second half amping it up a bit!

So while we are waiting for PART 2's first trailer have a look at this brief featurette for the movie. As always, I wish there were more actual behind the scenes looks - camera crews, rigging, etc - but it is better than nothing!

PART 1 ended at Chapter 24 of the book, when Voldemort regained the Elder Wand (supposedly unbeatable) so we will see PART 2 pick up from there.

Enjoy the clip!

Thursday, March 17, 2011

WATCH: New PRIEST Trailer!

Mark May 13 in your calendars as I think we will be in for a special treat with PRIEST. I have always been a Paul Bettany fan, but he seems to have elevated his skills in this one.

This time around Sony is pushing social networking to get the word out as this trailer premiered on Facebook. With no fast way to link to it from that site, I had to wait for a viable option on YouTube. And here it is...

Here is the movie's storyline:
Set in a world ravaged by centuries of war between man and vampires, Paul Bettany is Priest, a legendary warrior priest during the last Vampire War, who now lives in obscurity among the other human inhabitants in walled-in dystopian cities controlled by the Church. But when his 18-year-old niece is abducted by a murderous pack of vampires in the desolate wastelands outside, Priest breaks his sacred vows and ventures out to find her and seek vengeance upon those responsible, especially their brutal leader (Karl Urban). Priest is joined on his crusade by his niece's boyfriend, Hicks (Cam Gigandet), a local outpost sheriff, and Priestess (Maggie Q), a member of his former legion of vampire-killers who has otherworldly fighting skills.

More when I get it!

Wednesday, March 16, 2011

Cameron, Lucas & Katzenberg Hosting Filmmaker's Panel @ CinemaCon 2011: Yours Truly Will Be There!!

CinemaCon just got ten times more exciting this year! James Cameron, George Lucas and Jeffrey Katzenberg will be hosting a filmmaker's discussion at CinemaCon 2011 and I will have the privilege of being there! I will be shooting the event (if allowed) and will have the clips up on MarketSaw soon after.

The topic of the discussion will be all aspects of digital cinema, including... stereoscopic 3D! (was there any doubt?)

Of course I will try to get some one on one time with these fine gentlemen for us too!

Cameron will be also discussing framerates later on at the show too. Exciting days ahead!!

In the meantime, enjoy a recent clip of Cameron at the Abu Dhabi Media Summit 2011 (thanks for the link Dimitris):

Good News: SILENT HILL's Original Cast Returning For Sequel! New Production Photo...

Sean Bean, Radha Mitchell and Deborah Kara Unger will be returning to the SILENT HILL movie franchise! David Films and super producer Don Carmody have announced that SILENT HILL: REVELATION 3D (which is shooting right now) will enjoy the return of these actors along with new additions Adelaide Clemens and Kit Harington.

The RESIDENT EVIL: AFTERLIFE production team will also be behind SH:R3D - so yes, that means native 3D! This time though, they are using Red cameras in 3D configuration rather than the Fusion 3D system.

Here is the official press release (emphasis is mine):
Davis Films producer Samuel Hadida and Don Carmody announced today that the stars of Silent Hill, Radha Mitchell (The Crazies, Surrogates), Sean Bean (HBO’s upcoming series Game of Thrones, Percy Jackson & the Olympians: The Lightning Thief, Lord of the Rings), and Deborah Kara Unger (Shake Hands with the Devil, 88 Minutes) will return to join Adelaide Clemens (X-Men Origins: Wolverine, Vampire, Camilla Dickinson, Wasted on the Young, Mad Max: Fury Road) and Kit Harington (Game of Thrones) on Silent Hill: Revelation 3D.

Filming in Toronto, Silent Hill: Revelation 3D is based on a screenplay by director Michael Bassett (Solomon Kane, Deathwatch), who is joined by cinematographer Maxime Alexandre (The Crazies, Mirrors, The Hills Have Eyes), production designer Alicia Keywan (The Haunting in Connecticut, Messengers,), costume designer Wendy Partridge (Silent Hill, Hellboy, Underworld) and edited by Michele Conroy (Vincenzo Natali’s Splice).

International sales are being handled by Lionsgate.

Bassett said: “It wouldn’t be the same without some of the original Silent Hill cast. Sean, Radha and Deborah’s return will certainly thrill fans of the franchise and compliment Revelations stars Adelaide and Kit.”

Alexandre added: “With the most advanced technology available, in particular the lighter, smaller and more flexible 3D Red Epic, we are able to take audiences deeper in the world of Silent Hill than they ever dreamed possible. Devotees will finally be able to enter this realm along side of Heather, Vincent, Harry and Rose and experience the psychological horror and the fear of the unknown with them.”

Hadida and Carmody most recently produced Resident Evil: Afterlife 3D starring Milla Jovovich, Ali Larter, and Wentworth Miller. Past collaborations include Resident Evil: Apocalypse and the earlier Silent Hill.

Silent Hill: Revelation 3D is based on the acclaimed survival horror videogame franchise by KONAMI and is the sequel to Hadida and Carmody’s earlier Silent Hill directed by Christophe Gans.

For years, Heather Mason (Clemens) and her father have been on the run, always one step ahead of dangerous forces that she doesn’t fully understand. Now on the eve of her 18th birthday, plagued by terrifying nightmares and the disappearance of her father, Heather discovers she’s not who she thinks she is. The revelation leads her deeper into a demonic world that threatens to trap her in Silent Hill forever.

Should be interesting to see how they mesh the old with the new characters! Can't wait for this one.

Tuesday, March 15, 2011

Zemekis' YELLOW SUBMARINE Has Been Sunk By Disney; Zemeckis Said To Be Mulling Return To Live Action

Listen - I had zero confidence in MARS NEEDS MOMS other than that it was aimed at family audiences. I thought THE POLAR EXPRESS was amazing in it's day (and still is in a nostalgic way), but A CHRISTMAS CAROL barely passed muster with me. The sole saving grace of what Zemeckis' ImageMovers studio has done in 3D was BEOWULF personally.

Sadly, it is time for Zemeckis to get the heck out of mo-cap - at least "ImageMover's" style mo-cap. Why not get back to his live action roots? We all loved BACK TO THE FUTURE, CAST AWAY and FORREST GUMP! Am I right? Even the hybrid WHO FRAMED ROGER RABBIT was amazing.

So now Disney has killed his planned mo-cap production YELLOW SUBMARINE which at worst would have featured outstanding music. Can you blame them? No, not really. A CHRISTMAS CAROL did not do so well and MARS NEEDS MOMS? Pulled in a scant $6.9m against $150m production cost. The box office disappointment was the last straw for Disney.

THR is reporting that Zemeckis has flown to Montana to think it all over and indeed he is looking at a live action movie. Robert, if you are reading this - go back to the live action we all know you excel at and keep it in stereoscopic 3D too. It'll be a blast.

WATCH: Werner Herzog's CAVE OF FORGOTTEN DREAMS Trailer #2!

Filmmaking at it's best! When a movie can deliver emotional and intellectual connections to moments of man's history that are not often dwelt upon it is truly a gift to the world. Werner Herzog's CAVE OF FORGOTTEN DREAMS will be remembered and treasured as such.

I invite you to watch the second trailer for the film and imagine what it must have been like to not only see these cave drawings, but what it must have been like to DRAW them in the first place. What inspired them?

Here is the synopsis:
CAVE OF FORGOTTEN DREAMS, a breathtaking new 3D documentary from the incomparable Werner Herzog (ENCOUNTERS AT THE END OF THE WORLD, GRIZZLY MAN) follows an exclusive expedition into the nearly inaccessible Chauvet Cave in France, home to the most ancient visual art known to have been created by man. A hit at this year’s Toronto Film Festival, CAVE OF FORGOTTEN DREAMS is an unforgettable cinematic experience that provides a unique glimpse of pristine artwork dating back to human hands over 30,000 years ago — almost twice as old as any previous discovery.

Werner Herzog is a wizard at conjuring unforgettable visions. Now he brings us the earliest known visions of mankind: the Chauvet-Pont-d’Arc cave art of southern France, created more than thirty thousand years ago. By comparison, the famous cave art of Lascaux is roughly half as old. Since Chauvet’s discovery in 1994, access has been extremely restricted due to concerns that overexposure, even to human breath, could damage the priceless drawings. Only a small number of researchers have ever seen the art in person.

Herzog gained extraordinary permission to film the caves using lights that emit no heat. But Herzog being Herzog, this is no simple act of documentation. He initially resisted shooting in 3D, then embraced the process, and now it’s hard to imagine the film any other way. The 3D format proves essential in communicating the contoured surfaces on which the charcoal figures are drawn. Beyond the walls, Herzog uses 3D to render the cave’s stalagmites like a crystal cathedral and to capture stunning aerial shots of the nearby Pont-d’Arc natural bridge. His probing questions for the cave specialists also plunge deep; for instance: “What constitutes humanness?”


Monday, March 14, 2011


This is actually very cool. Definitely a must watch for TRON fans! The clip supposedly is included on the upcoming disc releases for TRON LEGACY.

This clip will probably be removed VERY quickly so enjoy while you can online.

The teaser gives us an idea of where the TRON braintrust is taking us next on this journey. Be careful, there are minor spoilers at the end of the clip.

Want it all on disc? The DVD and Blu-ray are coming April 5. :-)

Saturday, March 12, 2011

New CONAN THE BARBARIAN Teaser Trailer! Jason Momoa To Receive Rising Star Of The Year Award

I have to say that CONAN THE BARBARIAN is looking better and better all the time. Jason Momoa seems primed for stardom too and he will be receiving the CinemaCon Rising Star Of The Year award for 2011 at the Las Vegas conference in a couple of weeks. I'll be there too and hopefully get a word with him.

“It’s an incredible honor to be recognized in this way, and I’m happy that CinemaCon and the exhibition community are as excited as I am for the release of this film,” said Momoa of receiving the award.

“Jason is the definition of a rising star,” added President of Lionsgate’s Film Group Joe Drake. “He will absolutely be the next unstoppable male action hero, and we are so proud that it will be because of this film. We’re thrilled that CinemaCon has seen the same star qualities in Jason as we did.”

The most legendary Barbarian of all time is back this Summer. Having thrived and evolved for eight consecutive decades in the public imagination- in prose and graphics, on the big screen and small, in games and properties of all kinds- Conan’s exploits in the Hyborian Age now come alive like never before in a colossal 3D action-adventure film.

Director: Marcus Nispel
Writer: Thomas Dean Donnelly
Studio: Lionsgate
Cast: Jason Momoa, Rachel Nichols, Stephen Lang
Release: August 19, 2011

Here's the teaser trailer... Enjoy!

Can't wait to see Stephen Lang as another bad guy too!!

Thursday, March 10, 2011


It's contest day here at MarketSaw! This time we have a shiny new YOGI BEAR DVD to give away!!

YOGI BEAR will be available for purchase on March 22 in Blu-ray, Combo Pack and DVD. You can check out their official site right here.

Yogi Bear features everyone’s favorite talking bear Yogi (Dan Aykroyd) and his adorable sidekick Boo Boo (Justin Timberlake) as they raise havoc with their hair-brained schemes in Jellystone Park much to the chagrin of Ranger Smith (Tom Cavanagh). When Jellystone is threatened by a logging company Yogi teams up with a documentary filmmaker (Anna Farris) and must prove that he is indeed “Smarter than the average bear!”

In conjunction with the contest I have placed a new Yogi Bear widget on the left column for you to check out. Download the Adventure Guide! The Yogi Bear widget features a downloadable adventure guide with environmental activities for kids sponsored by The National Parks Conservation Association, Leave No Trace, and more!

Save the bears! The Sierra Club has partnered with Yogi Bear to present bear tips, facts, and information on how to help protect these wonderful creatures and help inform your audience!

I have one copy of the YOGI BEAR DVD to give away and the first person to correctly leave the answer in this thread's comments wins it. The answer lies in the trailer that is embedded in the widget: What does Boo Boo discover in their hand glider safety manual?

Be sure to include your email address in the comment info section so I can contact you. You will have 24 hours to reply to win the disc. Sorry the contest is open to readers from the US and Canada only. If you have won anything in the past 12 months from us, please do not enter.

GOOD LUCK!! Thanks to Warner Bros. for the giveaway!

CONTEST: Win A Copy Of Shaun Tan's Book LOST & FOUND! He Just Won An Oscar Too...

Hey guys - have something special for you! If you watched the Oscars then you may have seen Shaun Tan win an Oscar for his short film LOST & FOUND which is based on his book of the same name. Very cool indeed! Any time you can add the golden fellow to your mantle is quite an achievement.

Well, I have 3 copies of LOST & FOUND to give away! These books are simply GORGEOUS. The artwork is amazing as you can see in the images.

Here is what is in the book:

A collection of three jaw-dropping stories: THE RED TREE, THE LOST THING, and THE RABBITS, by New York Times bestselling author and illustrator Shaun Tan.

A girl finds a bright spot in a dark world. A boy leads a strange, lost creature home. And a group of peaceful creatures loses their home to cruel invaders. Three stories, written and illustrated by Shaun Tan, about how we lose and find what matters most to us.

Never widely available in the U.S., these tales are presented in their entirety with new artwork and author's notes.

It's a wonderful read - I have a copy myself. Kids will love it too.

If you want to win a copy, be one of the first three commenters on this thread to correctly tell me what number is on his house in the video trailer (hint: it's on the roof).
Be sure to have your email included in the post info section so I can contact you if you win.

That's it! Your new book will be shipped to you asap. Open to readers in the US and Canada only - sorry for all you other readers!

And here is the trailer for the Oscar winning short film! Check it out...


THE AMAZING SPIDER-MAN Shooting in 3D Using 3ality Digital Systems

Perfect! The folks at 3ality Digital are amazing people and I am so glad to post this news! Exciting times indeed and well deserved.

Here is the official press release (emphasis is mine):

Columbia Pictures’ latest Spider-Man movie in production now using 3ality Digital’s new wireless, handheld TS-5 beamsplitter rig

Burbank, CA – March 10, 2011 – 3ality Digital, world leader in advanced technologies to empower creative digital stereoscopic 3D acquisition, has been chosen to supply its systems for the highly anticipated film THE AMAZING SPIDER-MAN, which is now in production from Columbia Pictures and will be released on July 3, 2012. Directed by Marc Webb, the film is using 3ality Digital’s new TS-5 wireless and handheld beamsplitter mirror rig.

Award-winning cinematographer John Schwartzman, the film’s director of photography, chose the TS-5 because of its small size and the unrivalled control it gives over the stereoscopic 3D (S3D) image. Schwartzman and the production team held a series of tests using the TS-5 and found it could shoot in 3D but perform at the same speed as in 2D.

Schwartzman said: “We tested virtually every product on the market and chose 3ality Digital because we were impressed by the compact size of the TS-5. You don’t get the unwanted shadowing effects during shots which sometimes appear using other 3D rigs, and the lens changes only take a few minutes. We wanted a rig that would not only deliver the best quality and performance, but also one that wouldn’t delay the production, so we have all the benefits of a S3D picture and we’re shooting to a 2D schedule”.

The latest version of 3ality Digital’s beamsplitter rigs achieves optimum performance without the need for the substantial construction normally associated with S3D facilities. The TS-5 is a much lighter and smaller rig, which operates with a high degree of precision and control. A key benefit for film-makers shooting stereo 3D is its versatility. It can be used for super fast set-ups with lightweight tripods, as well as shoulder mounts for handheld or Steadicam 3D shooting. Unlike other S3D rigs it doesn’t lose coverage and also, because it’s a compact rig, it maintains the actors’ eyeline.

THE AMAZING SPIDER-MAN is the first feature film in production to utilize 3ality Digital’s intelligent, integrated systems.

Steve Schklair, CEO and founder of 3ality Digital, said: “Our systems are designed to enable directors shooting in S3D creative freedom and pixel-perfect accuracy of images, but with the same ease as 2D filming. It is fantastic that 3ality Digital’s rigs are being used for this year’s biggest movie productions.”

Schklair added: “Marc Webb is set to take the Spider-Man movies in a new direction and shooting the picture in S3D will certainly add an exciting element. We’re looking forward to seeing the finished project as I’m sure millions of fans are around the world.”

The Amazing Spider-Man is back on the big screen, for the first time in 3D, on July 3, 2012. The film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, Martin Sheen, and Sally Field. The film is directed by Marc Webb from a screenplay by James Vanderbilt, Alvin Sargent and Steve Kloves, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the Marvel Entertainment production for Columbia Pictures. The executive producers are Stan Lee, Kevin Feige, and Michael Grillo.


About 3ality Digital
3ality Digital develops enabling technologies to power live-action stereoscopic 3D (S3D) entertainment with systems that meet the demanding needs of the commercial motion picture and television business. 3ality Digital’s camera platforms, stereo image processing systems and S3D image scaling technologies are quickly earning a reputation as the “gold standard” for the emerging medium and are rapidly being adapted by broadcasters, production companies, studios and consumer electronics manufacturers. 3ality Digital’s systems are optimized to handle the demands of live S3D broadcast, offering such must-haves as fast set-up, perfectly aligned zooms and accurate imagery right from the camera, enabling 3D production on 2D timelines and reducing the overall impact on the bottom line. For more information, please visit

3ality Digital is a sponsor of MarketSaw

Contact Me

Jim Dorey
jim (at) marketsaw (dot) com

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